Digital Product Messaging Manager

Job not on LinkedIn

🕒 October 5

⚓ Rhode Island – Remote

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💵 $83.4k - $203.9k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

👻 Ghost score 0%

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Logo of CVS Health

CVS Health

10,000+ employees

Founded 1963

🏥 Healthcare

⚕️ Healthcare Insurance

🛒 Retail

Healthcare • Healthcare Insurance • Retail

CVS Health is a leading American healthcare company dedicated to improving health access and affordability. The company focuses on a comprehensive approach that includes health services, health insurance, and pharmacy benefits management. Through its subsidiaries, such as Aetna and CVS Caremark, CVS Health offers a range of services that facilitate wellness, condition management, and affordable prescription drug coverage. CVS Health operates neighborhood pharmacies, provides mail-order pharmacy services, and manages specialty medication programs, aiming to make healthcare convenient and accessible for everyone. Driven by a mission to connect people with essential care services, CVS Health is committed to fostering healthier communities and supporting the wellbeing of all individuals.

📋 Description

• Manage implementation, administration, and optimization of enterprise messaging platforms • Serve as product owner for Email, SMS, Push, and RCS capabilities • Define and maintain roadmaps, user stories, and Agile backlogs • Partner across Marketing, Engineering, Architecture, Analytics, and Operations • Lead governance of digital communication platforms powering customer engagement across the enterprise

🎯 Requirements

• 5+ years of experience as a Technical Product Management, Technical Product Owner, Marketing Technology, Management Consulting, or related field • 5+ years of experience implementing or supporting enterprise marketing communication platforms • 5+ years of experience delivering technical solutions for acquisition, retention, personalization, preference management, and consent management • 5+ years of experience managing multiple projects across various businesses simultaneously • 5+ years of experience translating business requirements into technical requirements • 3+ years of experience with Salesforce Marketing Cloud or comparable MarTech platforms • Must be able to support east and central time zones work hours • Experience with Salesforce Marketing Cloud including Email Studio, Journey Builder, Automation Studio, Content Builder, and Contact Builder • Agile experience using Scrum, Kanban, and/or SAFe • Experience with HTML, CSS, AMPscript, SSJS, and SQL • Experience in healthcare or regulated industries • Professional level communication skills and business acumen • Experience collaborating with cross-functional teams, key stakeholders, and executive leaders • Experience preparing and presenting materials to executive leadership and cross-functional business teams • Bachelor’s degree in Marketing, Computer Science, Engineering, Business, or related field preferred • Equivalent work experience can be considered

🏖️ Benefits

• Medical coverage • Dental coverage • Vision coverage • Paid time off • Retirement savings options • Wellness programs • Other resources supporting physical, emotional, and financial well-being • CVS Health bonus, commission or short-term incentive program eligibility

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