Global Marketing Manager – Clinical, Forensics

Job not on LinkedIn

🕒 October 21

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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👻 Ghost score 10%

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Danaher Corporation

WebsiteLinkedInAll Job Openings

10,000+ employees

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Danaher Corporation is a leading global life sciences and diagnostics innovator that develops and supplies instruments, technologies, software, and services to accelerate scientific research, biotechnology development, and clinical diagnostics. The company operates through businesses focused on biotechnology tools, diagnostics platforms, and life sciences products, leveraging the Danaher Business System and an acquisition-driven strategy to scale technologies and support customers across academia, pharmaceutical and biotech companies, and clinical laboratories.

📋 Description

• Own the global marketing strategy for SCIEX’s Clinical & Forensics Market Vertical • Define positioning, messaging frameworks, go-to-market priorities, target personas and customer segments • Lead marketing and sales demand-generation strategy, campaign themes, target audiences and creative direction • Work with Marketing Operations and regional teams to improve marketing-qualified leads, sales-qualified leads, pipeline contribution and campaign effectiveness • Develop differentiated value propositions and messaging using market insight, customer feedback, competitive intelligence and campaign performance • Lead launch messaging and marketing readiness through the Launch Excellence process • Develop presentations, Seismic content, campaign assets, customer-facing materials, evidence and training content • Translate market priorities into integrated global marketing plans • Partner with market, applications, product management, regional marketing and commercial teams • Apply Danaher Business System tools to manage performance and improve marketing effectiveness

🎯 Requirements

• Bachelor’s degree in life sciences, marketing, business or a related field • Experience in global marketing, product marketing or commercial roles within life sciences, diagnostics or analytical instrumentation • Ability to develop clear marketing strategies, customer messaging and go-to-market plans • Strong understanding of customer segments, buying needs and competitive positioning • Experience creating demand-generation campaigns and measuring their impact • Experience supporting product launches • Experience developing effective sales-enablement materials • Ability to turn complex scientific and market information into clear customer-focused content • Strong project-management, communication and cross-functional collaboration skills • Ability to work effectively in a global, matrixed organisation • Willingness to travel for customer, commercial and business activities • Ability to travel domestically and internationally, including occasional overnight stays • Ability to work in a standard office or remote environment and use a computer and other office equipment for extended periods

🏖️ Benefits

• Health care program • Paid time off • Comprehensive, competitive benefit programs

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