Head of Shorts Testing

🕒 September 23

🏄 California – Remote

🏄 California – Remote

💵 $80k / year

⏰ Full Time

🔴 Lead

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Dhar Mann Studios

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

📱 Media

🌍 Social Impact

Media • Social Impact

Dhar Mann Studios is a media company focused on creating short cinematic videos with positive and motivational messages aimed at inspiring people. Their productions are known for their uplifting content, which often tells stories of success and personal growth, resonating with millions of viewers worldwide. The studio collaborates with various influencers and public figures to produce engaging storytelling that emphasizes spiritual and moral values. In addition to video production, Dhar Mann Studios offers merchandise and an app to reach a broader audience. Their mission is to leverage storytelling to change lives and inspire viewers of all ages, contributing to a positive social impact.

📋 Description

• Own each short after post-production through testing, iteration, and final optimization before public release • Create four to five strategically different versions of each short • Develop alternate hooks, openings, pacing, story structures, calls to action, and endings • Manage the Testing Assistant in setting up Instagram Trial Reels and Facebook A/B tests • Run follow-up tests when initial results reveal additional opportunities • Review hook rate, retention charts, drop-off points, completion rate, engagement, and other platform signals • Diagnose where viewers lose interest • Recommend and execute edit changes based on performance data • Request new voiceover from Dhar when required for stronger tests • Create reporting systems tracking versions, hypotheses, results, learnings, next steps, and publishing recommendations • Compare test performance with live-post performance to develop KPIs and minimum thresholds • Report directly to the Head of Shorts • Oversee one Testing Assistant and lead the day-to-day workflow of the Shorts Testing Team

🎯 Requirements

• 3+ years of experience analyzing social media content performance, preferably within short-form video, digital media, or the creator economy • Deep working knowledge of Instagram, Facebook, TikTok, and YouTube performance metrics, particularly hook rate and audience retention • Ability to turn retention-chart dips and platform data into specific creative and editorial recommendations • Hands-on short-form editing experience, including creating alternate hooks, endings, pacing variations, and test versions • Strong understanding of viral storytelling, viewer psychology, opening-image selection, pacing, payoff, and platform-specific audience behavior • Experience building dashboards, reports, testing frameworks, and practical KPIs • Strong ownership and attention to detail • Ability to manage multiple videos and testing cycles while maintaining version control • Occasional weekend work required • Ability to review live platform results in a timely manner when testing cycles require it

🏖️ Benefits

• Remote work • Full-time schedule, Monday through Friday • Schedule flexibility discussed during the interview