Head of Creative

Job not on LinkedIn

🕒 October 28

💵 $160k - $185k / year

⏰ Full Time

🔴 Lead

🎨 Creative Strategist

Where this job comes from

Posted on Directive's careers page ↗Directive's careers page, not through a job board

First seen by Remote Rocketship October 28

Still open on Directive's site. Checked 1 hour ago.

Apply Now
Logo of Directive

Directive

11 - 50 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Directive is Oneonta NY's best web design and IT company, specializing in technology implementation and management for businesses. They offer a wide range of services including managed IT, outsourcing IT, cybersecurity, cloud hosting, web development, and IT services for nonprofit organizations. With a focus on proactive IT monitoring, cybersecurity training, and managed cloud hosting, Directive is dedicated to keeping systems up and running while maximizing productivity for small and medium organizations. Their services also include computer repair, web design, and compliance with laws like the NY SHIELD Act, providing comprehensive support for businesses' technology needs.

📋 Description

• Lead the Performance Design department and own its creative vision and quality standards • Ensure creative meets craft and conversion benchmarks across paid social, display, video, and landing page formats • Build systems and workflows supporting excellent creative output • Ensure campaigns are run and creative is tested and iterated through learning • Partner with senior leadership to develop Directive's creative process supporting DiscoverabilityOS • Lead, coach, and develop designers and motion contractors • Set expectations, foster accountability, and build a high-performing creative culture • Identify growth opportunities and invest in team development • Partner with paid media and client success teams on data-informed creative • Represent the department in new business pitches, cross-sell opportunities, and client conversations • Meet clients monthly during leadership meetings to discuss quality and results • Articulate Performance Design's strategic value • Own and manage the department P&L, including staffing, technology, and investment budgets • Monitor margins, manage resourcing decisions, and achieve monthly revenue and direct margin goals • Lead adoption of AI creative tools and integrate emerging technologies into production workflows • Report to senior leadership and manage the full Performance Design team, including designers, project management, and motion contractors

🎯 Requirements

• 5+ years in creative roles within performance marketing, paid media, or growth-focused agency environments • Proven track record in managing creative teams and balancing creative quality with business outcomes • Comfortable presenting department strategy and financial projections to VPs and CMOs • Strong understanding of how a creative department operates as a business • Direct experience managing or having visibility into P&L, margin, and resourcing decisions • Think like an owner and make decisions with financial impact in mind • Hands-on experience with AI creative tools, including generative image, AI-powered video, design analytics, or similar • Experience integrating AI into real production workflows • Experience with platforms like EyeQuant, Creatify, or Superside is a plus • Strong communicator with executive presence who can translate creative thinking into business language • Track record of building trust with creative practitioners and senior leadership • Reliable setup, high-speed internet, and professional working environment capable of running Adobe Creative Suite and video production software • Ability to remain stationary for extended periods • Ability to operate design and video software on Mac or PC • Ability to observe and interpret written and verbal communication consistently • Current, permanent work authorization in the country of residence is required

🏖️ Benefits

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family • 100% employer-paid plan for you and 50% employer contribution for dependents • Access to certified therapists through Spring Health • Headspace membership • Physical therapy through Omada • Fertility support through Carrott • Aaptiv virtual workouts • Complimentary One Medical membership for primary and virtual care • Unlimited PTO (2-week minimum) • Paid Company Holidays • Birthday Off • End of Year Recharge (Closed December 24 - January 1) • Paid Parental Leave • Traditional and Roth 401(k) with a 3% company match • Annual bonus based on tenure • 100% virtual remote work from a home office

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