
11 - 50 employees
Founded 2015
đŒ Consulting
đŁ Marketing
âïž SaaS
Consulting âą Marketing âą SaaS
DotWorld is a company that specializes in helping web entrepreneurs and SaaS startups to develop, scale, and manage their online businesses. They provide a comprehensive set of services including idea generation, resource provision, market testing, and tailored marketing strategies to ensure the success of SaaS ventures. With a multi-disciplinary team of experts in development, marketing, design, and AI, DotWorld aims to supercharge SaaS ideas and facilitate their growth in the global market.
đ August 27
đȘđș Europe â Remote
â° Full Time
đĄ Mid-level
đ Senior
đš Creative Strategist
đ» Ghost score 11%
đŁïžđ«đ· French Required
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11 - 50 employees
Founded 2015
đŒ Consulting
đŁ Marketing
âïž SaaS
Consulting âą Marketing âą SaaS
DotWorld is a company that specializes in helping web entrepreneurs and SaaS startups to develop, scale, and manage their online businesses. They provide a comprehensive set of services including idea generation, resource provision, market testing, and tailored marketing strategies to ensure the success of SaaS ventures. With a multi-disciplinary team of experts in development, marketing, design, and AI, DotWorld aims to supercharge SaaS ideas and facilitate their growth in the global market.
âą Own the end-to-end creative process across the entire portfolio and all markets âą Conduct audience research by market and build personas by product and market âą Develop angle matrices and prioritize creative hypotheses to test âą Conduct international competitive research and identify emerging formats âą Source and cast UGC creators and actors in all target languages âą Write culturally adapted briefs and negotiate rates, volumes, usage rights, and licenses âą Select and brief creative studios and vendors, and build a regional network âą Prepare execution briefs for in-house editing âą Decide between in-house editing, UGC, and studios based on cost, timeline, language, and strategic importance âą Manage the weekly production cadence, pipeline, production budget, and asset management âą Collaborate directly with Google, Meta, and TikTok media buyers âą Align production with testing cycles and anticipate creative fatigue âą Define the creative testing framework and analyze performance across platforms and in PostHog âą Repurpose winning creatives, transfer learnings across markets, and discontinue underperforming creatives âą Build a learning library that the team can readily use âą Use AI to accelerate research, generate variations, localize, dub, subtitle, and create test assets âą Industrialize creative reporting âą Join the Growth & Acquisition team, reporting directly to the Chief Growth Officer
âą At least 3 years of experience in creative strategy for paid social with significant budgets (six figures per month), in a direct-response environment âą Proven international experience across multiple markets and cultures âą Experience building and managing a production network, including UGC sourcing, studio briefing, and vendor management âą Subscription SaaS or app subscription experience is preferred âą An agency background is a strong plus âą Ability to review Meta, TikTok, and Demand Gen accounts from a creative perspective and turn insights into iteration decisions âą Experience building an angle matrix and testing framework âą Strong brief- and script-writing skills âą Advanced, daily use of AI in creative production: research, scripts, variations, localization, dubbing, and test assets âą Proficiency in UGC usage rights and contracting âą Experience managing a production budget and reasoning in terms of cost per creative âą Ability to work independently with analytics and read PostHog data âą Native or fluent French âą Minimum B2 level in English âą Proactive, ownership-driven, and able to defend a creative point of view with data âą Ability to produce content in a language you do not speak using a robust quality-control process
âą New role creation: you will build the function rather than inherit an existing setup âą Broad scope: a multi-product SaaS portfolio across multiple markets and languages âą Dedicated production budget, with autonomy to commit spend below an established threshold âą Direct reporting to the Chief Growth Officer: short decision-making loops and no politics âą AI is expected to be a multiplier, not something used on the margins âą 100% remote across Europe âą A Growth team that values expertise and results âą Professional development opportunities âą Innovation-driven culture âą Strong career progression prospects âą Work remotely from any country in Europe âą Work remotely from a different time zone for one month âą Flexible vacation policy âą Flexible working hours âą Two company retreats per year
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