Paid Media Specialist

November 5

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eHouse Studio

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eCommerce • B2B • SaaS

eHouse Studio is a company that specializes in digital commerce transformation. They offer a range of services from building and optimizing commerce experiences to marketing and enterprise integrations. eHouse Studio focuses on utilizing technologies like Shopify Plus to enhance direct-to-consumer and B2B shopping experiences, aiming to increase engagement and boost conversions. They provide tailored strategies, design, and technology solutions to create impactful online shopping experiences. Their services include site redesign, ongoing optimizations, and strategic marketing to help clients achieve sustainable growth in the eCommerce sector.

51 - 200 employees

🛍️ eCommerce

🤝 B2B

☁️ SaaS

📋 Description

• Build and present custom Google Ads strategies to prospective clients. • Build campaign structures with high-value ad placements that focus the client’s budget on real prospects. • Understand audience behaviors to optimize keywords, placements, creative, and more. • Develop, execute, and optimize campaigns and budgets across 10+ enterprise-level clients. • Leverage advanced targeting to increase visibility and brand awareness in relevant audiences. • Own daily account monitoring and optimization. • Perform data analysis to identify opportunities for growth. • Create detailed reports via Excel and Agency Analytics. • Meet with clients bi-weekly to discuss performance and next steps. • Lead in-depth competitor analysis, identifying strengths and gaps in market positioning. • Lead data interpretation, providing actionable insights for campaign improvements. • Work with the in-house creative team to build ad assets. • Manage and optimize Meta (Facebook/Instagram) campaigns, including audience targeting, creative testing, and budget allocation. • Apply insights from paid social performance to complement search campaigns and drive full-funnel ROAS. • Stay up-to-date on Meta Ads best practices, tools, and platform updates. • Analyze paid social performance and generate actionable recommendations for creative, targeting, and bidding strategies.

🎯 Requirements

• 3-5 years in an agency setting managing multiple google ads clients. • Expertise in all areas of google advertising. This includes; search, display, shopping, pmax, and video campaigns. • Expertise in keyword bidding strategies, budget cap management, and optimization tactics. • Google ads certifications in Search, Display & Shopping and GA4. • Expertise in Google Analytics and conversion troubleshooting. • Experience with full funnel account structures. • Experience with international campaigns. • Knowledgeable in Shopify and Agency Analytics. • Experience managing Meta (Facebook/Instagram) campaigns, including audience targeting, creative testing, and budget management. • Ability to optimize paid social campaigns to complement search efforts and maximize ROAS. • Familiarity with Meta Ads best practices, tools, and reporting. • Knowledgeable in Klaviyo. • Knowledgeable in Paid Social. • Background in e-commerce.

🏖️ Benefits

• Health insurance • Professional development opportunities