VP of Growth, GTM – Embrace Finance and Banking

November 4

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Embrace Software Inc

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Software • Finance • Education

Embrace Software Inc. is a business investment company that specializes in acquiring and building world-class software businesses across various industrial sectors. With a focus on mission-critical software, Embrace aims to add value to its portfolio of companies, which range from small and medium-sized businesses to Fortune 500 firms. The company supports its acquired businesses by providing resources and operational expertise to foster growth and enhance customer satisfaction.

201 - 500 employees

Founded 2021

💸 Finance

📚 Education

📋 Description

• Own GTM & Revenue Plan (+ Portfolio Alignment) • Segment markets, define ICPs, capacity models, territories, and coverage for Core & Digital Banking. • Build a group GTM architecture (stages, exit criteria, forecast rubric, pricing guardrails) for Finance & Banking Group of companies. • Carry a Personal Quota Source, advance, and close 2–3 lighthouse accounts; act as exec sponsor on strategic customers. • Launch business outcome-based bundles (software + services), multi-year standard terms, renewal structures, and price indices/uplifts. • Create battle-cards and win plans vs. competition. • Prioritize and recruit partners in Fintech. Define joint value props, sourced/influenced targets. • Map complementary offerings; define attach motions and bundle plays. Stand up shared referral/overlay programs and inter-company deal desks. • Hire, coach, and lead AEs/AMs/SEs; implement stage exit criteria, deal reviews, QBRs, and exec-sponsor programs. • Publish group Sales methodology, playbooks, objection handling, ROI models, and account planning templates. • Run monthly cross-portfolio QBRs, pipeline clinics, win–loss reviews; coach reps on cross-sell and expansion plays. • Enforce account planning, whitespace maps, opportunity scoring, and forecast discipline in CRM; analyze seller/segment performance to adjust territories, enablement, or comp levers. • Represent Finance group’s suite of products and solutions at America’s Credit Unions (CUNA+NAFCU), ICBA, ABA Community Bankers Council, and NACUSO, and be active in state CU leagues as well as other Community Banking events. • Partner with Product, Marketing, and Services to align roadmap narratives, case studies, and delivery assurance for complex deals.

🎯 Requirements

• 10+ years in B2B fintech/banking software sales with 5+ years leading quota-carrying teams selling to credit unions and community banks. • Track record of closing big deals (six and seven figures), multi-year software + services deals at executive/board level. • Proven experience designing pricing/packaging and multi-year contract frameworks (uplifts, indices, floors/ceilings, enterprise agreements). • Demonstrated success building partner channels (cores, processors, payments/communications ecosystems). • Experience with sales management within a CRM platform (Salesforce/HubSpot/MS Dynamics) for account planning, intelligence, stage conversion analysis, and forecasting.

🏖️ Benefits

• Competitive base + uncapped variable with accelerators; OTE aligned to growth goals. • Standard benefits package (medical/retirement) and travel/communications stipend.