Senior Paid Media Specialist

🕒 June 16

🌵 Arizona, California, +3 more states – Remote

🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🚗 Michigan – Remote ☕ Washington – Remote

💵 $72k - $85k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

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Etna Interactive

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2002

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

Etna Interactive is a full‑service digital marketing agency that specializes in online marketing for healthcare practices, including plastic surgery, medical spas, dermatology, and ophthalmology. The company offers SEO, responsive web design, paid search and social advertising, reputation management, content and email marketing, local and mobile optimization, technology integration, training, and analytics. Etna also provides productized software tools such as call tracking and lead management, and emphasizes answer‑engine/AI optimization and measurable ROI; it operates remotely and serves solo practices through large regional groups nationwide.

📋 Description

• Learn and apply our predictive modelling protocols to client campaigns to minimize risk and proactively shape campaigns for success • Lead the development of strategic paid media campaigns, aligning them with client goals to deliver high-impact results • Drive continuous optimization, managing and enhancing campaigns across platforms to maximize client ROI • Consult with clients and teams to ensure paid media efforts integrate with broader marketing strategies • Mentor junior team members and collaborate across departments, sharing expertise and fostering a high-performing team environment • Monitor and report on KPIs and adjust strategies based on performance insights

🎯 Requirements

• Bachelor’s degree in Marketing, Advertising, or Business (preferred) • 4+ years of relevant experience managing paid media campaigns, including at least 2 years in an agency setting • Skilled in full-funnel account management across PPC, Paid Social, and Programmatic/Display channels • Solid technical foundation, with expertise in Unbounce, PPC Management Software, SpyFu, Excel, Ahrefs, and certifications in Google AdWords, Google Analytics, and Meta • Exceptional communication and organization skills • Enjoys mentoring junior team members • Familiarity with HIPAA is a plus

🏖️ Benefits

• 100% employer-sponsored medical coverage • 401(K) with matching • Employer-sponsored long-term disability insurance • Progressive PTO system