Direct Response Copywriter – Performance Marketing, Funnels

Likely ghost job

🕒 April 4

🇩🇪 Germany – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 70%

infoinfo

🗣️🇩🇪 German Required

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Logo of Evolve Digital GmbH

Evolve Digital GmbH

1 - 10 employees

🛍️ eCommerce

📣 Marketing

eCommerce • Marketing

Evolve Digital GmbH is a comprehensive growth partner for ambitious e-commerce businesses. They specialize in increasing revenue and sustainable scaling for online shops, addressing common challenges such as low repeat customer rates, high visitor bounce rates, and tracking issues. The company provides data-driven and transparent strategies that focus on profitable scaling, personalized marketing, and conversion optimization. Their approach, known as the 'Neuroperformance' method, integrates scientific insights into marketing strategies to enhance sales psychology and improve business performance. Evolve Digital offers full-service solutions including conversion and shop optimization, comprehensive marketing strategies with a focus on Google and Native Ads, and in-house competences to ensure businesses can efficiently manage and grow their online presence.

📋 Description

• Analyze target audiences in a D2C context before writing • Write landing pages and advertorial funnels, from the headline through to the final CTA • Develop ad copy for creatives that stop the scroll and guide users further through the funnel • Write video scripts that activate purchase motivations and address objections • Derive the right message for each stage of the funnel • Actively use AI tools throughout the writing process • Develop prompts and workflows that can be reused across the team • Iterate copy based on performance data • Turn test results into new copy variations • Efficiently navigate internal and client approval processes to minimize revision cycles • Collaborate with experienced performance and e-commerce specialists on e-commerce projects

🎯 Requirements

• At least 2–3 years of demonstrable experience in direct response copywriting • Experience in a D2C environment, at a performance marketing agency, or with a D2C brand • Not solely a content writing or editorial background • Understand what is required to drive conversions on a landing page or throughout a funnel, with the ability to execute it effectively • Active experience using multiple AI tools, including ChatGPT, Claude, and others • Ability to develop repeatable AI workflows and prompts and share them with others • Write for specific target audiences without complicated phrasing or overly poetic copywriting • Optimize copy based on data • Self-motivated and highly organized approach to work • Eagerness to continuously develop professionally

🏖️ Benefits

• 100% remote work • Competitive salary • 30 days of vacation • Comprehensive benefits package, including an employer-sponsored pension plan • Employee benefits • Company bike program • Corporate fitness membership through Wellpass • Secure position with a long-term, permanent employment relationship • Collaborative and appreciative work environment with flat hierarchies and an open feedback culture • Extensive professional training and development opportunities • Modern work equipment, including a laptop of your choice and high-quality home office accessories • Team events/workations held twice a year

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