Senior Growth Marketing Operations Manager

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September 20

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Fellow.app

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SaaS • Productivity • Artificial Intelligence

Fellow. app is an advanced AI meeting assistant designed to streamline every aspect of the meeting process. The platform provides features like AI-enabled meeting transcription, action items organization, meeting agendas, and meeting minutes, all integrated with over 50 productivity tools such as Google, Slack, Asana, and Zoom. With an emphasis on enhancing productivity and collaboration, Fellow. app allows for seamless interaction before, during, and after meetings, catering to a wide range of organizational needs including team meetings, one-on-ones, and cross-functional sessions. The AI-driven tools aim to optimize meeting outcomes by helping teams stay organized, accountable, and aligned across various projects and objectives.

51 - 200 employees

☁️ SaaS

⚡ Productivity

🤖 Artificial Intelligence

💰 $24M Series A on 2021-10

📋 Description

• Spot opportunities across acquisition, conversion, and lifecycle flows — then instrument and scale what works • Partner with marketing, sales, and product to drive faster funnel velocity, higher conversion, and stronger ROI • Build growth playbooks from tests and rollouts (landing pages, campaigns, paid audiences, lifecycle workflows) • Own the GTM truth set across HubSpot, Intercom, Heap, Pocus, RevenueHero, and paid platforms • Keep attribution, tracking, and routing rock-solid so spend can be scaled with confidence • Ensure the marketing database is clean, segmented, and ready for precise targeting and personalization • Deliver clear weekly/monthly insights with specific recommendations and build dashboards people actually use • Run the testing roadmap: design, measure, and quantify lift on CAC, payback, conversion, and pipeline • Audit and improve conversion tracking across paid and lifecycle channels; support campaign setup (pixels, tags, events, field mapping) • Optimize data flow between tools and revenue systems • Own documented budget reallocations with measured ROI and a trusted GTM scorecard used daily by reps and weekly by leadership

🎯 Requirements

• Experience with Heap or similar analytics platforms (events, funnels, cohorts) to connect product behavior to acquisition/lifecycle outcomes • Proficient in SQL and comfortable querying/joining data across sources • Experience with paid platforms (Google Ads, LinkedIn, Meta) and conversion tracking fundamentals • UTM governance, pixels/tags, and analytics setup; familiarity with data integration and APIs • Demonstrated AI proficiency; hands-on experience building with AI dev tools like Cursor • Hands-on experience with customer data platforms (e.g., Rudderstack, Segment) to manage event tracking, data pipelines, and attribution flows • Independent problem-solver; precise and organized • Communicates clearly with marketers, sellers, and technical partners • Bias to measure, simplify, and ship • Mid-level experience (Minimum Experience: Mid-level)

🏖️ Benefits

• Remote-first work environment • Option to collaborate in person or work from home • Hubs in Ottawa (HQ), Toronto, and Montreal • Equal Opportunity Employer and accommodation during recruitment • Series A startup backed by Craft Ventures, iNovia, and Felicis