Digital Marketing Campaign Manager

October 29

Apply Now
Logo of First American

First American

Real Estate • Finance • Enterprise

First American is a historical company that has been operating since 1889, evolving into a $9 billion organization with over 20,000 employees and more than 700 offices worldwide. The company provides a range of products and services that assist homebuyers, sellers, businesses, and investors in the real estate market. With a strong focus on employee engagement and culture, First American emphasizes innovation, technology, and community involvement, driving transformation within the real estate industry.

10,000+ employees

Founded 1889

🏠 Real Estate

💸 Finance

🏢 Enterprise

📋 Description

• Own campaign strategy, audience segmentation, channel mix, budget, execution, and reporting • Launch and optimize multi-channel programs across Paid Search, Paid Social, Display/Retargeting, SEO, Email/Nurture • Partner with content/creative to deliver compliant, plain-language assets (guides, checklists, timelines) • Coordinate lead routing, SLAs, and feedback loops with regional teams to maximize conversion • Implement campaign measurement using GA4, CRM, and marketing automation; maintain UTM governance and campaign taxonomy

🎯 Requirements

• 3-5+ years of B2B/B2C digital marketing experience • Hands-on expertise with Google Ads, Microsoft Ads, LinkedIn Ads, GA4, Google Tag Manager • Experience with one major marketing automation platform (e.g., Marketo, Eloqua, HubSpot, Pardot) integrated to Salesforce • Webinars/virtual events experience (e.g., Zoom Webinars, ON24) • Strong analytics skills (Excel/Sheets; dashboarding in Looker/Tableau/Power BI) • BA/BS in Marketing, Communications, Business, or related field (or equivalent experience)

🏖️ Benefits

• Comprehensive benefits package including medical, dental, vision • 401k • PTO/paid sick leave • Employee stock purchase plan

Apply Now

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