Patient Marketing Manager – Epilepsy

Job not on LinkedIn

🕒 October 14

🇺🇸 United States – Remote

💵 $176k - $196k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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👻 Ghost score 20%

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Praxis

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2002

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Praxis is a company dedicated to connecting patients with meaningful clinical trial opportunities. With a focus on creating customized recruitment programs, Praxis utilizes a variety of specialized tools and extensive experience across various therapeutic areas to ensure they reach the right patients worldwide. Established in 2002, the company emphasizes the importance of patient engagement and utilizes sophisticated data insights to enhance the patient journey in clinical research.

📋 Description

• Lead development and execution of patient marketing strategy for relutrigine in Praxis’s epilepsy portfolio • Shape how patients and caregivers are understood, engaged, educated, and supported across the treatment journey • Translate patient insights into differentiated, actionable strategies and experiences from market development through launch and beyond • Develop prioritized marketing plans with audience, program, and resource recommendations • Lead patient marketing launch workstreams, including patient-facing campaigns, content, channels, and experiences • Establish milestones, manage dependencies, address risks, and ensure launch readiness • Develop understanding of patient and caregiver behaviors, barriers, motivations, and unmet needs through research, analytics, field insights, and cross-functional partnership • Lead integrated experiences across disease education, branded communications, digital experiences, patient support, and emerging opportunities • Define success measures, analyze performance, communicate findings, and recommend investments or program optimization • Lead cross-functional initiatives with Patient Advocacy, Medical, Market Access, Sales, Analytics, Legal/Regulatory/Compliance, and external partners • Provide direction to project teams and share best practices • Oversee agency and external partner performance, budgets, timelines, and review processes • Forecast spending, assess resource needs, identify problems early, and drive solutions through completion

🎯 Requirements

• Demonstrated success independently leading patient or consumer marketing strategies in biopharma, healthcare, or another highly regulated environment • Launch experience with ownership of key marketing workstreams strongly valued • Deep understanding of the patient journey and ability to translate patient insight into strategy, experiences, and execution • Strong strategic judgment and prioritization skills, with willingness to personally move work forward • Experience leading integrated marketing across channels from planning through execution and optimization • Strong understanding of digital engagement and evolving consumer behaviors • Fluency in using research, analytics, and performance data for decision-making, investment prioritization, testing assumptions, and improving outcomes • Demonstrated success leading complex cross-functional work in a fast-moving environment • Ability to align stakeholders, navigate competing priorities, and guide project teams • Experience managing agency relationships, budgets, and delivery against defined milestones • Excellent communication skills and ability to make complex ideas simple, clear, and actionable • Confidence presenting recommendations, performance results, and tradeoffs to senior stakeholders • Comfort operating with ambiguity and making decisions with imperfect information and limited direction • High ownership and high standards • CNS, specialty medicine, rare disease, or other high-unmet-need category experience is valuable

🏖️ Benefits

• 99% of the premium paid for medical, dental and vision plans • Company-paid life insurance, AD&D, disability benefits, and voluntary plans • Dollar-for-dollar match up to 6% on eligible 401(k) contributions • Long-term stock incentives • ESPP • Discretionary quarterly bonus • Extremely flexible wellness benefit • Generous PTO • Paid holidays • Company-wide shutdowns

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