VP, Integrated Marketing - EMEA

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June 18

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Guidewire Software

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Software • Insurance • Cloud Computing

Guidewire Software is a leading provider of software solutions for the property and casualty (P&C) insurance industry. The company offers a comprehensive platform that includes core applications such as PolicyCenter, ClaimCenter, and BillingCenter, as well as advanced analytics and a robust cloud platform. Guidewire focuses on delivering digital transformations, improving operational efficiencies, and enhancing customer service for insurers globally. Through collaborations and partnerships, Guidewire supports a wide range of insurance products and services, including usage-based and embedded insurance. With its commitment to innovation and customer success, Guidewire continues to empower insurers to meet the evolving demands of the industry.

1001 - 5000 employees

Founded 2001

💰 $750k Series C on 2008-03

📋 Description

• Design and execute strategic regional field marketing initiatives, including events, account-based marketing programs, and sponsorships. • Lead demand-generation campaigns directly aligned with sales pipeline and revenue goals. • Localize and activate product marketing strategies tailored to regional market needs. • Coordinate integrated multi-channel marketing campaigns (events, digital, content, partner marketing). • Foster alignment and collaboration with sales, business development, and product teams. • Manage marketing budgets, timelines, and provide regular, data-driven performance reports.

🎯 Requirements

• Minimum of 5 years' experience leading marketing teams in B2B software environments. • Proven ability to build and lead agile, high-performing marketing teams. • Strong experience as an individual contributor in product marketing and/or field marketing. • Experience or knowledge of P&C insurance is ideal, but not required.