Performance Marketing Content Creator – DACH, US Markets

6 days ago

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Hello Inside

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Healthcare Insurance • Wellness • Science

Hello Inside is a health tech company focused on optimizing women's metabolic health through personalized blood glucose monitoring. They offer a continuous glucose monitor (CGM) coupled with an app that provides insights and recommendations tailored to women's health needs throughout different life stages. By tracking blood glucose levels, Hello Inside enables users to understand their body's responses to various lifestyle factors and make informed dietary and health choices.

11 - 50 employees

Founded 2021

⚕️ Healthcare Insurance

🧘 Wellness

🔬 Science

💰 Seed Round on 2024-09

📋 Description

• Turn Science into Signal: Transform clinical insights into relatable, "zero shame" Instagram content (Reels, Stories, Carousels) • Build the Visual & Verbal Pulse: Shape the Hello Inside identity across two markets, ensuring we sound like a wise friend, not a textbook • Fuel the Growth Engine: Build a content system where organic engagement validates concepts that scale into our paid acquisition channels • Bridge the Gap: Create content that resonates equally with a user in Berlin (DACH) and a user in New York (US) • Crafting the Narrative (70% - Creation & Production): Create & Manage: Produce high-performing assets across Instagram, Email (Klaviyo), Paid Ads, and Web • Decoding the Data (30% - Optimization & Analytics): Test & Iterate: You don’t guess; you know. You track what drives follows, shares, and conversions, and you pivot quickly based on the numbers.

🎯 Requirements

• Bilingual Superpower: Excellent German AND English copywriting skills (Native/Fluent in both is non-negotiable) • Experience: 3-5 years in social media content creation, ideally in Health/Wellness, FemTech, or DTC • The "Eye": A strong portfolio of Reels/content that proves you understand pacing, hooks, and visual storytelling • The Stack: Hands-on mastery of Canva, Klaviyo, Shopify, Meta Business Suite, and Instagram Analytics • Data Literacy: You are confident interpreting data and translating it into creative decisions • The Vibe: Genuine passion for Women’s Health, hormones, and metabolism.

🏖️ Benefits

• Remote; within CET ±2h • Autonomy over Face Time • Access to sensors and coaching • Lean, empathetic team environment