Senior Brand Activation Specialist

🔥 10 minutes ago

🇪🇺 Europe – Remote

⏰ Full Time

🟠 Senior

👻 Ghost score 10%

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Holafly

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2017

✈️ Travel

📡 Telecommunications

👥 B2C

💰 $112.9k Seed Round - Holafly on 2019-06

Travel • Telecommunications • B2C

Holafly is a travel connectivity provider that sells eSIMs and prepaid international SIM cards to travelers, enabling mobile data access across multiple countries without relying on traditional roaming plans. It operates primarily through an online storefront and targets consumers such as tourists and digital nomads who need short-term, flexible mobile data while abroad.

📋 Description

• Own the negotiation and execution of Holafly's in-flight advertising, out-of-home (OOH) advertising, and brand activations • Lead end-to-end negotiation of in-flight advertising contracts, including the annual renewal cycle • Manage in-flight deliverables such as video asset changes and magazine/image changes • Own the full production cycle for in-flight video content, coordinating editing with the Audiovisual Team and managing uploads through go-live • Plan production calendars so new negotiations align with content go-live targets • Build and manage OOH advertising strategy and placements across airports, subway stations, transit and metro networks, billboards, and DOOH screens • Identify, negotiate, and execute brand activation opportunities including pop-up experiences, brand takeovers, experiential booths, airport activations, retail and travel-hub activations, and live events • Coordinate activations with other Brand pillars to integrate them into broader brand campaigns • Assess brand activation opportunities within existing and prospective distribution partnerships • Evaluate brand fit, audience relevance, and activation potential across partners' channels and customer touchpoints • Recommend activation plans supporting brand objectives and partnership distribution goals • Manage relationships with external agencies, affiliates, venue/event partners, and OOH vendors • Brief agencies, track timelines, and ensure deliverables remain within scope • Define KPIs before launch, produce post-campaign reports, and connect activity to sponsorship and brand health metrics

🎯 Requirements

• 5+ years of experience in Media, Sponsorships, Brand Marketing, Partnerships, or a related field • High level English proficiency (written and spoken) • Strong negotiation skills with a track record of managing high-value contracts and multi-stakeholder production timelines • Existing network of contacts across in-flight media affiliates, OOH vendors, and external agencies or venue/event partners • Proven ability to manage complex, multi-month production processes involving external affiliates and internal creative teams • Comfort being accountable for a multi-million euro budget • Fast learner with the adaptability to thrive in a high-paced, brave scale-up environment • Experience in travel, aviation, or lifestyle media sectors (nice to have) • Experience working with global consumer brands or digital-first products (nice to have) • Background coordinating with audiovisual/creative production teams (nice to have) • Conversational Spanish (nice to have)

🏖️ Benefits

• Fully remote environment with flexible working hours to fit your lifestyle • Dedicated budget for professional development and training • 20 paid time off days annually