Lead Marketer, Field Marketing

Job not on LinkedIn

November 24

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HubSpot

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B2B • SaaS • Marketing

HubSpot is an AI-powered customer platform that combines marketing, sales, and customer service software into one integrated suite. With over 238,000 customers in 135 countries, HubSpot offers tools for marketing automation, sales management, customer service, content marketing, operations, and B2B commerce. With products like Marketing Hub, Sales Hub, Service Hub, and Content Hub, HubSpot enables businesses to generate leads, close deals, and provide excellent customer support, all while using AI to enhance operations and insights. The platform is designed to unify teams and customer data, supporting both small startups and large enterprises in their growth journey.

1001 - 5000 employees

Founded 2006

🤝 B2B

☁️ SaaS

📋 Description

• Execute all in-person events for HubSpot-owned events in France, including Connect events, Engage events, Delight events, Exchange programs, and manage third-party event sponsorships. • Serve as daily marketing contact for France sales teams, managing event invitation processes, coordinating sales participation, and maintaining SLA commitments. • Drive speaker recruitment, customer panel coordination, and overall participation in events for awareness building. • Coordinate regional pod activities, ensuring Revenue Marketing and Integrated Marketing colleagues have local market insights and sales alignment for their programs. • Produce localised content for events, including presentation materials, booth assets, and promotional collateral adapted for French-speaking audiences. • Manage logistics for all field activations, including prospect lunches, brand moments, and regional sales events. • Track and report subregional performance on deals, pipeline, and MRR generated through field marketing initiatives.

🎯 Requirements

• Proven experience in hands-on event execution and field marketing within B2B SaaS environments. • Strong relationship-building skills with sales teams, with the ability to work collaboratively in SLA-driven models. • Exceptional project management and logistics coordination abilities for managing multiple simultaneous events. • Experience building speaker programs and recruiting executive speakers. • Native French fluency with excellent English for cross-regional collaboration. • Comfortable being the regional "operator" who ensures programs execute flawlessly on the ground. • Self-starter with ability to manage vendor relationships, venue coordination, and event production details. • Data-oriented with the ability to track event performance and pipeline attribution. • We welcome diverse perspectives and encourage applicants to apply even if their experiences don't perfectly align with every requirement.

🏖️ Benefits

• N/A