Marketing Manager

🔥 10 hours ago

🏄 California – Remote

🏄 California – Remote

💵 $90k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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IDIQ

WebsiteLinkedInAll Job Openings

201 - 500 employees

Welcome to IDIQ, a distinguished leader in financial intelligence. Recognized on the Inc. 5000 list for consecutive years, we're among the fastest-growing companies in the United States. Trusted by industry leaders and more than 4 million members, IDIQ specializes in advanced financial solutions through our brands such as IdentityIQ®, MyScoreIQ®, Credit & Debt®, CreditBuilderIQ℠, CreditScoreIQ℠, and Disco℠.

📋 Description

• Generate enrollments for B2B and B2C customer segments through profitable investments across channels • Build and execute comprehensive B2C and B2B marketing plans spanning paid media, organic, and social channels • Develop B2B go-to-market plans for product releases and launches • Maintain budgets, campaign performance, return on investment, and channel metrics • Lead quarterly media planning, budgeting, and lead and pipeline forecasts • Build reporting capabilities and refine brand positioning with the marketing team • Develop breakthrough creative and improve marketing processes and tools • Design and execute customer research and customer-insight initiatives • Diversify the media mix by launching new vendors and researching platforms • Collaborate with sales, product, technology, and operations to improve enrollment volume • Protect sensitive consumer information and comply with privacy, data protection, and data loss prevention policies • Maintain regular and predictable attendance and perform other assigned duties

🎯 Requirements

• 4+ years of demand generation or customer acquisition experience for high-growth companies • Power-user proficiency with Google Ads, Bing, and Facebook Ads Manager • Proficiency with Google Analytics, Data Studio, and Optimize • Proven track record building audiences and gaining insights to drive decisions • Proficiency with email service providers such as SendGrid, Marketo, and GetResponse • Exceptional quantitative and problem-solving skills • Ability to analyze data, overcome data noise, and make data-driven decisions • Ability to develop and execute tactics to increase app downloads and website traffic • Strong communication skills to communicate takeaways and insights • B2C marketing experience focused on lead generation and conversion • Excellent project management skills and ability to meet deadlines in a fast-paced environment • Advanced problem-solving skills • Customer-focused mindset • Strategic leadership expertise • Strong cross-functional collaboration skills • Ability to multitask with a high volume of tasks • Flexibility to handle rapid and frequent change • High organizational skills, attention to detail, and ability to prioritize and manage time across multiple deadlines • Ability to handle confidential consumer information in compliance with applicable privacy and data protection regulations • Regular and predictable attendance required

🏖️ Benefits

• Paid vacation time • Paid volunteer leave • Health insurance • Employer-match 401(K) contributions • Continuing training opportunities • Free coffee • Relaxation rooms • Game rooms • Company events • 100% employee medical options • 50% dental and vision coverage for employees, with dependent coverage available • Paid time off • Life insurance • $25,000 company-paid life insurance • Short-term disability • Long-term disability • 401k program with employer match • Casual dress attire environment • Ping-pong tournaments and pool games • 11 paid holidays