Product Manager

Job not on LinkedIn

October 13

Apply Now
Logo of Imagine Communications

Imagine Communications

Media • B2B • Technology

Imagine Communications is a leading technology provider that specializes in delivering powerful media solutions for the broadcast and media industry. The company enables organizations to create and monetize high-value video content across multiple platforms with a focus on cloud integration, automation, and IP-based infrastructures. Their product offerings include a comprehensive suite of tools for production, playout, ad sales, and overall media management, aiming to enhance efficiency and profitability in the ever-evolving media landscape.

1001 - 5000 employees

📱 Media

🤝 B2B

💰 $10M Venture Round on 2010-04

📋 Description

• Create a plan to achieve the product financial results as established in the annual financial plans • Maintain a 360-degree view of the product financials • Understand the revenue and costs and ensure profitability • Evaluate new technology options with a lens to meet margin goals • Monitor and analyze key performance indicators to determine how well the product is performing in the market • Research and document market and customer digital requirements through working with Imagine team members, customers, and partners • Anticipate challenges in the digital advertising technology market • Validate perceived customer challenges by engaging with the market • Identify the target market in the digital AdTech space and map the needs • Participate in customer sales calls to observe discussions first-hand • Define product digital features to be added to the various products • Create internal positioning documents that will be used to develop external messages focused on each key buyer or persona • Work with internal sales and project manager leaders to ensure smooth launch and integration of digital features into the customer environment.

🎯 Requirements

• Successful track record of defining and executing product requirements in a high-tech global environment • In-depth knowledge of digital advertising in the broadcast markets • Extensive experience with programmatic ad services, including Google Ad Manager (GAM), Freewheel, and others • Successful track record of establishing strategic direction, supported by sound operational decision-making skills • Experience with market positioning, business development, pricing, and competitive analysis • Demonstrated ability to identify and launch a new product to a new market segment, with an entrepreneurial orientation • Strong global business acumen, with an understanding of diverse markets, cultural differences, and how to position products effectively in an international context • Ability to develop strategic relationships and sell the vision • Deep commitment to representing the customer perspective, ensuring their needs are reflected in product strategy and decision-making • Intellectual curiosity with the analytical skills to explore complex problems and deliver clear, actionable business insight • Proven ability to manage multiple priorities simultaneously while maintaining focus on driving outcomes and achieving desired results • Exceptional ability to develop stakeholder relationships and work in a matrixed manner across multiple functions of the organization • Excellent verbal and written communication skills and comfort with presentations to executive teams and functional stakeholder groups.

🏖️ Benefits

• Equal opportunity workplace • Affirmative action employer

Apply Now

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