Growth Operations Manager

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October 10

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Immerse Education

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Education • eCommerce • Marketplace

Immerse Education is an educational organization that offers immersive academic programs designed to give students aged 13 to 18 insights into university-level subjects. With options for both in-person and online learning, Immerse Education provides unique structured courses that integrate theoretical knowledge with practical application across various disciplines such as Business Management, Medicine, Law, and the Sciences. The organization also emphasizes mentorship, industry exposure, and opportunities for students to enhance their academic skills in inspiring locations around the world.

2 - 10 employees

Founded 2024

📚 Education

🛍️ eCommerce

🏪 Marketplace

📋 Description

• Funnel design & optimisation: Map and manage the full customer lifecycle from lead capture → scoring → nurture → handoff → conversion. Define and enforce clear stage definitions, SLAs, and data standards. Partner with marketing and admissions teams to ensure fast, consistent follow-up and frictionless handover. • Data integrity & attribution: Maintain high-quality, accurate data across HubSpot and Salesforce. Manage UTM tracking, campaign tagging, and attribution models. Create dashboards and processes that make performance transparent and reliable. • Automation & workflow management: Build and optimise HubSpot workflows for nurturing, reactivation, and post-event campaigns. Implement suppression logic and testing to improve deliverability and engagement. Collaborate with content and marketing colleagues to refine cadence and creative. • Segmentation & lead scoring: Develop advanced segmentation and scoring logic based on engagement, geography, subject, and intent. Ensure high-intent leads are surfaced and routed accurately to Admissions. Continuously improve lead scoring using conversion and behavioural data. • Conversion improvement: Work with web and digital teams to optimise landing pages, forms, and conversion flows. Design and implement recovery campaigns for abandoned applications. Lead A/B tests to identify and scale winning improvements. • Reporting & visibility: Build clear dashboards showing funnel performance, time-to-response, and conversion by source. Translate data into actionable insights and recommendations for leadership.

🎯 Requirements

• Graduate from a top-tier university with evidence of academic or professional excellence • Demonstrated record of high performance, measurable results, and ownership in prior roles • 5+ years’ experience in marketing operations, growth, or lifecycle management, ideally in a fast-paced consumer or education business • Proven expertise with HubSpot Marketing Hub (workflows, scoring, segmentation, reporting) • Working knowledge of Salesforce CRM and data integration logic • Strong analytical mindset — comfortable interpreting data, diagnosing performance issues, and presenting insights • Excellent written communication and documentation discipline • Highly organised, with a bias toward execution and continuous improvement.

🏖️ Benefits

• Flexible hybrid working and opportunities for international collaboration.