Account-Based Marketing Manager

September 13

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Influ2

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B2B • Marketing • Advertising

Influ2 is a marketing technology company that specializes in contact-level advertising, helping businesses improve their sales pipeline by targeting specific decision makers with personalized ads. The company offers a unique platform that integrates seamlessly into existing marketing systems, allowing sales and marketing teams to work more closely together. By focusing on individual-level targeting across major social and display networks without relying on cookies or IP addresses, Influ2 ensures compliance with data protection standards like CCPA and GDPR. This approach enables companies to track the impact of their advertising on revenue and sales opportunities, ultimately optimizing ad spend and enhancing the buying journey for niche B2B audiences.

51 - 200 employees

🤝 B2B

💰 $8M Series A on 2021-10

📋 Description

• Design and execute targeted ABM campaigns to generate and progress the sales pipeline. • Create highly engaging campaigns (ads, landing pages) to drive pipeline generation and progression. • Utilize data and insights to continually refine messaging. • Work closely with the SDR and sales team throughout the sales cycle to provide strategic and tactical support. • Suggest and help develop additional content to support ongoing sales efforts. • Work closely with Marketing Ops to build reporting for your initiatives.

🎯 Requirements

• 2+ years of experience in B2B marketing. • Experience in B2B SaaS marketing, particularly within the enterprise segment. • Understanding of the sales process. • Content marketing experience would be a benefit. • Advanced English is essential. • Ability to work independently: organized, detail-oriented, and good at juggling multiple priorities with minimal guidance. • Strong problem-solving skills: creative and practical. • Results-driven: focused on achieving measurable outcomes and contributing to business goals.

🏖️ Benefits

• Join a collaborative and innovative team with a flat organizational structure. • Fully remote work setup. • Unlimited Vacation policy. • Generous Parental Leave and other well-structured PTO and leave policies. • A well-rounded health package offering comprehensive medical coverage.