Product Marketing Manager – Utilities

November 1

⛰️ Colorado – Remote

Although this job is listed in Colorado, this company may be open to hiring remote in other states.

💵 $90k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

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IQGeo

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Telecommunications • Software

IQGeo is a provider of innovative geospatial network management software solutions for telecom, fiber, and utility network operators. Their software facilitates planning, design, construction, operations, and maintenance processes, offering a single platform that enhances efficiency and precision across the entire network lifecycle. IQGeo's solutions include integrated network management, adaptive grid, and field mobility applications, supporting digital transformation and optimizing organizational productivity. The company is regarded for its cloud-enabled, mobile-first solutions that improve data accuracy and situational awareness for complex network assets. IQGeo's platform is used globally to reduce costs, save time, and drive efficiency in deploying and operating network systems.

201 - 500 employees

📡 Telecommunications

💰 Post-IPO Equity on 2020-12

📋 Description

• Coordinate the market launch of new and updated software products • Promote products through marketing activities and campaigns • Work with sales and marketing teams to evangelize utility products internally and externally • Create external marketing collateral Presentations, product collateral, product videos, value proposition content, case studies, blogs, product and industry whitepapers, competitive analysis, webinars, podcasts, campaigns etc. • Measure and optimize the buyer journey as it relates to product feature adoption and usage • Conduct market research and competitive analysis • Understand and position how products are being used in specific markets • Create prospect personas and associated operational use cases • Gather competitive information and track market trends • Communicate product positioning internally to colleagues

🎯 Requirements

• 5+ years working in the utility industry • 3+ years working in marketing or product management roles with enterprise software • BA/BS or equivalent working experience • Experience working within the electric or gas utility industry • Product marketing or product management experience with enterprise software • Launch enterprise software solutions with digital marketing campaigns • Competitive and market analysis • Technology positioning • Business development • Partner program support • Experience creating high-quality marketing collateral and sales enablement resources • A passion for technology and the ability to translate this into compelling product stories • Understanding of enterprise software development lifecycle • Effective communicating with global teams, juggle multiple priorities, deliver on objectives • Collaborative working, interpersonal and customer interaction skills • Excellent verbal and written communication skills • Excellent to exceptional PPT/presentation skills, including content, messaging, style • Excellent organizational skills and attention to detail • Excellent time management skills with a proven ability to meet deadlines • Strong analytical and problem-solving skills • Ability to prioritize tasks and to delegate when appropriate • Ability to function well in a high-paced and at times stressful environment • Proficient with Microsoft Office Suite

🏖️ Benefits

• Comprehensive health coverage — we cover 100% of monthly Medical, Dental & Vision premiums for you and your family. • Life/AD&D/STD/LTD insurance: monthly premiums are paid 100% for employee • SHINE employee ownership program • Generous PTO + 8 paid holidays + 2 floating holidays • Paid volunteer day each year • Enhanced maternity leave policy • 401(k) Safe Harbor contribution, with day-one vesting • Mentor program • Home office support for remote workers. • Flexibility & Work-Life Balance