Marketing Brand Manager

Job not on LinkedIn

October 24

🌲 North Carolina – Remote

Although this job is listed in North Carolina, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

💃 Brand Manager

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Issuer Direct Corporation

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Compliance • SaaS • B2B

Issuer Direct Corporation is a global provider of communications and compliance solutions catering to public and private companies, as well as agencies. They offer a comprehensive PR Suite that includes ACCESS Newswire and Online Newsroom, allowing organizations to distribute press releases and communicate efficiently with stakeholders. Their services also encompass investor relations solutions, webcasting, event management software, and transfer agency services. Issuer Direct aims to maximize moments for organizations by facilitating faster and smarter communication and compliance strategies.

51 - 200 employees

Founded 2006

📋 Compliance

☁️ SaaS

🤝 B2B

📋 Description

• Develops and executes brand growth strategies across digital and traditional marketing channels to meet key performance objectives (KPIs). • Monitors and analyzes brand performance metrics, market trends, and consumer insights to inform decision-making. • Collaborates with creative, content, and digital agency team to deliver integrated marketing campaigns that drive awareness, engagement, and conversion. • Leads testing and optimization strategies (A/B testing, audience segmentation, channel mix) to improve campaign effectiveness. • Identifies growth opportunities within new and existing markets and recommend tactical plans to capture them. • Manages budget planning, forecasting, and allocation across campaigns to maximize ROI. • Provides regular performance reporting, insights, and strategic recommendations to senior leadership. • Oversees brand health tracking, competitor analysis, and market intelligence to stay ahead of industry trends. • Builds and maintain strong relationships with external partners, agencies, and vendors to support growth initiatives.

🎯 Requirements

• 5-7+ years of experience in brand marketing, growth marketing, or performance marketing roles, preferably within B2B or high-growth environments • Industry experience in Investor Relations or Finance preferred • High level of positivity and energy to work in a quick-moving and fast changing team-focused environment • A passion for brand storytelling and driving impactful results • Excellent project management and organizational skills with the ability to prioritize and manage multiple initiatives • Strong communication and presentation skills with the ability to translate data into actionable insights • Strong analytical mindset with expertise in marketing analytics, data interpretation, and performance optimization • Proven track record of delivering measurable brand growth and improving key performance indicators • Proficient in digital marketing platforms (Google Analytics, SEMRush, Marketo, paid & social advertising, email marketing) and campaign management tools

🏖️ Benefits

• Unmatched growth and learning opportunities • 100% company paid medical coverage, with optional dental & vision benefits • 100% company paid Short-Term Disability, Long-Term Disability, and Life Insurance • 100% company paid Telemedicine Employee Assistance Program & Health Advocate available for all employees • Flexible Spending Account (FSA) & Health Savings Account (HSA) • Company discounts on social & entertainment • 401(k) with match • Generous vacation policy • Be a part of a growing company • A culture that fosters ownership, autonomy, and continuous learning