Senior Growth Marketing Manager – Search and Social

Job not on LinkedIn

November 24

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

⏰ Full Time

🟠 Senior

📈 Growth Marketing

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Midi Health

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Meet Midi: The only virtual care platform focused on female midlife health. Our care is designed by world class experts in perimenopause, menopause, and more. Everything we do serves our mission—to help women feel strong and healthy through a critical chapter of their lives and careers.

51 - 200 employees

📋 Description

• Manage Midi’s paid search and social ad platforms (Meta, Google Ads, Microsoft Ads, Nextdoor, TikTok, Reddit), driving efficient growth in new patients, prescriptions, and product sales. • Own budgeting, reporting, and forecasting for search and social channels • Partner with creative teams on performance analysis and creative iteration • Explore emerging opportunities within search & social and lead expansion into new ad platforms and formats • Work closely with cross-functional teams in marketing, operations, creative, and analytics to drive cohesive scale • Serve as a thought leader and actively contribute to Marketing team processes, culture, practices, and systems • Drive automation in campaign management through AI-powered tools

🎯 Requirements

• Hands-on experience and advanced knowledge of the following ads platforms: Meta, Google Ads, Microsoft Ads, Nextdoor, TikTok, Reddit • Experience managing large paid media budgets of $30M+ annually • Proficient understanding of marketing reporting and analytics, and attribution models • Comfortability in leveraging AI platform management tools for ad optimization • Thirst for continuous learning: stays up to date on platform innovations and industry trends. • Bonus Points if: Experience in managing paid media for healthcare brands, deep understanding of healthcare compliance in advertising • Startup and/or eCommerce experience within the healthcare industry • Experience working with incrementality testing and Media Mix Models (MMM) • Management experience & passion for mentoring junior team members.

🏖️ Benefits

• Midi pays a competitive base salary, plus equity and benefits.