Paid Media Manager

October 11

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Kalungi

B2B • SaaS • Marketing

Kalungi is a comprehensive B2B SaaS marketing agency that offers full-service digital marketing solutions specifically tailored for early-stage software companies. Their services include strategic go-to-market planning, branding, SEO, content marketing, and account-based marketing. They employ a proven playbook and experienced team to help software companies build marketing engines that drive growth from initial launch to scaling. Kalungi also provides fractional CMO services and coaching to further support and enhance marketing strategies for SaaS businesses.

51 - 200 employees

🤝 B2B

☁️ SaaS

📋 Description

• Direct client strategy & execution: Running paid media engagements for clients and optimizing results • Team management & development: Coaching Paid Media Specialists and building scalable systems • Cross-functional collaboration & oversight: Partnering with client delivery team leads and ensuring alignment with client goals • Own and evolve the Paid Media function at Kalungi, ensuring effective budget allocation • Design paid channel strategies tailored to client maturity and budget • Build and maintain Kalungi's Paid Media Playbook • Act as a strategic consultant to clients and evaluate opportunities beyond paid

🎯 Requirements

• 5+ years of experience managing paid media teams, with a strong track record in B2B SaaS • Demonstrated success running performance-driven campaigns across Google, LinkedIn, and Meta • Strategic thinker who understands the nuances of go-to-market models (PLG, SLG, MLG) • Exceptional communicator with experience leading client engagements • Proven ability to lead and coach a high-performing team • Deep knowledge of the broader demand generation landscape • Advanced proficiency in analytics platforms (Google Analytics 4, HubSpot) • Mastery of core paid media tactics: audience segmentation, keyword strategy, copywriting, CRO, retargeting, and platform optimization • Entrepreneurial mindset, system builder, and big-picture thinker

🏖️ Benefits

• Unlimited PTO and fully remote work • Collaborative team culture that values mentorship, experimentation, and continuous learning • Opportunity to own paid media for multiple B2B SaaS companies and directly drive their growth

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