Marketing Operations Manager

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November 26

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Kicksaw

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B2B • Enterprise • SaaS

Kicksaw is a Salesforce consulting firm dedicated to maximizing the power of Salesforce for clients in various industries, including healthcare, life sciences, technology, and financial services. They offer a fractional operations model that prioritizes the evolving objectives of their clients, providing services such as implementation, data migration, process optimization, tool integration, data sourcing, and hands-on training. With over 350 Salesforce certifications and a model emphasizing flexibility and client needs, Kicksaw aims to deliver a superior consulting experience and help clients leverage Salesforce for improved performance and ROI.

51 - 200 employees

🤝 B2B

🏢 Enterprise

☁️ SaaS

📋 Description

• Lead and mentor a pod of Marketing Implementation Consultants, providing coaching, performance feedback, and career development guidance • Develop consultants in marketing automation best practices, client management, and solution design • Foster an inclusive, collaborative pod environment that encourages learning, accountability, and continuous improvement • Partner with People Ops on hiring, onboarding, and retention of high-performing MOPs talent • Serve as the primary escalation point for marketing-related client concerns across your pod • Ensure client satisfaction, adoption, and retention across all MOPs engagements • Support Sales during pre-sales via scoping, solution validation, and client alignment for marketing automation projects • Guide the client journey with a strong understanding of marketing KPIs, campaign strategy, and business value • Oversee delivery of marketing automation implementations and optimizations across platforms such as HubSpot, Pardot, and Marketing Cloud • Ensure consultants deliver high-quality assets—email templates, landing pages, forms, nurturing workflows, scoring models, and campaign attribution frameworks • Maintain delivery consistency across marketing automation projects, ensuring compliance with platform best practices and Kicksaw standards • Support complex technical escalations related to lead routing, campaign influence, SFDC integration, segmentation, and automation logic • Manage pod-level profitability, utilization, and capacity planning • Monitor the quality and quantity of work delivered across all assigned clients • Lead process improvements within the MOPs team, including templates, delivery frameworks, automation, and documentation • Apply Agile methodologies to plan work, track progress, and optimize delivery effectiveness • Leverage AI to streamline processes, enhance solutioning, and contribute to organizational learning around emerging technologies • Represent MOPs consultants in Delivery leadership forums and advocate for client and pod needs • Partner cross-functionally to evolve Kicksaw’s marketing delivery practices, tools, and offerings • Uphold Kicksaw’s brand and values in all internal and external interactions

🎯 Requirements

• Bachelor’s degree or equivalent experience • 6–8 years in Marketing Operations, Salesforce, or SaaS consulting, with demonstrated delivery leadership • 3–5 years of experience managing or mentoring technical marketing operations or marketing automation teams • Proven success managing project profitability, client outcomes, and consultant workload • Experience partnering with executive-level marketing and revenue leaders • Deep understanding of marketing automation platforms (HubSpot, Pardot, SFMC, Marketo, or similar) and Salesforce marketing functionality • Strong ability to navigate marketing strategy discussions—lead lifecycle, attribution, segmentation, scoring, and nurture strategy • Experience with Agile delivery methodologies and project management best practices • Excellent escalation management, communication, and stakeholder-alignment skills • Demonstrated ability to coach and grow consultants

🏖️ Benefits

• Competitive compensation and benefits • Support for employees' quality of life • Career development opportunities