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Senior Brand & Marketing Specialist

Job not on LinkedIn

🔥 1 minute ago

🇬🇧 United Kingdom – Remote

⏳ Contract/Temporary

🟠 Senior

💃 Brand Manager

🇬🇧 UK Skilled Worker Visa Sponsor

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👻 Ghost score 12%

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Logo of Kigen

Kigen

51 - 200 employees

📡 Telecommunications

🔐 Security

💰 $20M Series B on 2023-07

Telecommunications • Security

Kigen is a leading provider of SIM OS products, focusing on the evolution of securing connected devices through integrated SIM and eSIM technology. With a strong emphasis on the Internet of Things (IoT), Kigen enables secure connectivity and remote SIM provisioning for over 2 billion SIMs globally. The company's mission revolves around making connectivity simple and reliable, contributing significantly to advancements in digital transformation and Industry 4. 0 by facilitating secure connections for a diverse range of devices.

📋 Description

• Champion paid digital marketing, particularly on LinkedIn, from campaign planning and audience/geographic targeting through testing, optimisation and reporting • Manage organic social media activity and the social media agency relationship • Build greater social media capability in-house • Plan and deliver integrated marketing activity across campaigns, digital, social, videos, product and company graphics, events, brand and web • Support industry events, including strategy, key messaging, logistics, creative and supporting campaigns • Create and adapt branded marketing assets using Adobe Creative Suite and Canva • Help manage and develop the Kigen website, including publishing resources and improving SEO and organic visibility • Manage selected media, technology and industry partner relationships • Keep marketing activity on track through Asana and the central marketing inbox • Work closely with the VP Marketing and teams across Kigen • Explore how AI, automation and emerging marketing technologies can improve ways of working

🎯 Requirements

• Demonstrable experience in B2B marketing, digital marketing or a comparable role, independently managing multiple areas of marketing activity • Experience within IoT, telecommunications, technology, software or another complex technical B2B environment • Ability to understand complex products and translate them into clear, relevant marketing communications • Hands-on experience running paid digital campaigns, particularly on LinkedIn, and understanding of how paid channels support B2B lead generation • Broad experience across digital, social, campaigns, events, content, web, SEO and brand • Confidence analysing performance with the Google Analytics suite and using insight to improve future activity • Experience working with agencies, partners and suppliers, and juggling multiple priorities in a fast-moving environment • Strong written communication, editing and proofreading skills, with good creative judgement and an eye for brand consistency • Proactive, adaptable and improvement-focused mindset • Marketing or digital agency experience, particularly across paid campaigns, social media, different markets or B2B technology clients • Experience with Adobe Creative Suite, Canva and website management • Active interest in AEO and GEO tools, AI models and emerging marketing technologies

🏖️ Benefits

• Competitive salary and benefits package • Great flexible working culture • Fully remote within the UK

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