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Head of Lifecycle, Customer Experience

Job not on LinkedIn

🔥 0 minutes ago

🌐 United Kingdom, Canada, +2 more countries – Remote

infoinfo

💵 $115k - $145k / year

⏳ Contract/Temporary

🔴 Lead

💝 Customer Support

Where this job comes from

Posted on KittySpout's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of KittySpout

KittySpout

2 - 10 employees

🛍️ eCommerce

👥 B2C

🛒 Retail

eCommerce • B2C • Retail

KittySpout is a direct-to-consumer pet product brand and online retailer focused on cat hydration and related accessories. The company sells cat water fountains (including wireless and stainless-steel models), replacement filters that claim to remove impurities, anti-splash mats, feeders, toys, supplements, and other accessories. Its website and marketing reference seasonal promotions, a VIP Cat Club, social channels, referral programs, and content such as a blog—indicating an e-commerce retail business model targeting cat owners.

📋 Description

• Own retention end-to-end across subscriptions, email and SMS, post-purchase journey and customer experience for both brands • Drive lower churn, higher lifetime value and improved customer experience • Own subscription offers, cadence, bundles, customer portal and cancellation flow • Build and test save offers, skip, swap, pause and win-back flows • Own email and SMS strategy and manage the retention agency's calendar, flows, targets and results • Build lifecycle journeys from first order through loyalty, including welcome, post-purchase, replenishment, cross-sell, win-back and VIP flows • Improve the full post-purchase journey and run loyalty, referral or VIP programs when justified by performance • Lead the customer experience team and set customer service policy balancing customer outcomes and margin • Report cohort retention and lifetime value against target monthly and identify the biggest growth lever • Report subscribers, MRR, churn and save rate by brand weekly • Maintain email list health and deliverability and plan sale and launch campaigns with growth and brand teams • Ship at least one post-purchase improvement monthly • Own the weekly CX KPI scorecard, including CSAT, first response time, AI resolution rate, refund rate and chargebacks • Grow four- and five-star reviews • Track cohort retention, repeat purchase rate and lifetime value by brand and channel • Run monthly retention reviews with the CEO and document retention playbooks as SOPs

🎯 Requirements

• Fully remote, based outside the US • Fluent in English • 5-6+ years in retention or lifecycle at DTC brands • Led retention at a subscription brand doing $30-50M+ a year, ideally nine figures • Experience growing a subscription program, including churn, saves, cohorts and MRR • Experience building email and SMS programs using Klaviyo or similar • Deep hands-on experience with Klaviyo or similar and Loop or a similar subscription platform • Ability to analyze cohort, lifetime value and churn data • Experience running tests on offers, flows and save tactics • Experience leading a retention and customer experience team, including managing agencies • Commercial judgment to protect margin and assess discount or save-offer costs • Customer-focused understanding of retention drivers • Excellent cultural fit aligned with the company values • Excitement to help scale the company and work closely with the founder

🏖️ Benefits

• Performance bonus of 15-20% of base after the trial period • 100% remote work

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