Lead Product Marketing Manager, Margin Trading

August 13

Apply Now

Receive Emails with Similar Jobs

Kraken Digital Asset Exchange

WebsiteLinkedInAll Job Openings

Crypto • Finance • Fintech

Kraken Digital Asset Exchange is a cryptocurrency platform that facilitates the buying and selling of over 200 cryptocurrencies, including Bitcoin, Ethereum, and many others. Founded in 2011, Kraken provides a comprehensive suite of features for both beginner and advanced traders, such as advanced trading interfaces and margin trading. The platform emphasizes industry-leading security, deep liquidity, and 24/7 customer support, making it a trusted choice for users worldwide. Kraken caters to individual investors as well as institutional clients, offering services like OTC trading and custody. The company is committed to transparency with its proof of reserves and mission-driven values. Kraken operates globally, supporting clients in over 190 countries, with a quarterly trading volume exceeding $207 billion. However, users are advised of the high risk of crypto investments and the lack of regulation in some jurisdictions.

1001 - 5000 employees

Founded 2011

₿ Crypto

💸 Finance

💳 Fintech

📋 Description

• Kraken is a fully remote company with 70+ countries and 50+ languages. • Kraken Pro Product Marketing focuses on Margin Trading, delivering premium tools to traders. • The team emphasizes industry-leading security, crypto education, and world-class client support. • The opportunity includes contributing to the Margin Trading product vision and roadmap; leading launches; elevating the portfolio; crafting value narratives; driving sales enablement; supporting ecosystem growth. • Be a market and customer expert: analyze customer needs, competitor offerings, and market trends; share insights regularly; inform marketing strategies. • Champion customer research and insight: lead discovery and validation through focus groups, panels, surveys, and user interviews. • This job accepts ongoing applications; there is no deadline. • Kraken is an equal opportunity employer; we celebrate diversity and hire based on merit.

🎯 Requirements

• 7–10 years of product marketing experience, ideally in crypto and/ or trading platforms. • Deep expertise in margin trading — including user psychology, leverage mechanics, risk management practices, and product differentiators across crypto and traditional finance. • Proven success launching products and features using market, customer, and behavioral insights. • A customer-obsessed mindset with strong experience in positioning products to different user segments. • Ability to lead complex, cross-functional projects with multiple stakeholders and tight timelines. • Track record of crafting powerful, differentiated product narratives that drive engagement and adoption. • Highly analytical and data-driven — comfortable navigating trading metrics to identify trends, uncover insights, and inform go-to-market decisions. • Strategic thinker with strong execution skills—comfortable operating independently and in ambiguity. • Strong communication skills across formats (Slack, docs, presentations, verbal) and audiences. • Passion for helping others grow—supports peers, mentors junior PMMs, and helps raise the bar for the team.

🏖️ Benefits

•