Senior Strategist, Creative

🔥 6 minutes ago

🇬🇧 United Kingdom – Remote

⏳ Contract/Temporary

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 14%

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Kyra

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

🤝 B2B

🛍️ eCommerce

📣 Marketing

💰 $15M Series A on 2022-10

B2B • eCommerce • Marketing

Kyra is an AI-powered influencer marketing agency that delivers end-to-end campaigns, combining creator expertise with advanced data analytics to ensure precision and impactful results for brands. By replacing traditional guesswork, Kyra's proprietary technology enables brands to scale influencer programs effectively and adapt to cultural trends, all while providing actionable insights through data-driven reporting. Their approach focuses on agility, seamless collaboration, and navigating complex marketing challenges to guarantee success for their partners.

📋 Description

• Lead development of platform-native campaign strategies combining creative storytelling with measurable brand impact • Own strategic direction from pitch through post-campaign • Develop end-to-end campaign strategies covering audience profiling, creator casting logic, content formats, messaging, and performance KPIs • Collaborate with Client Solutions, Campaign Management, Paid Media, and Business Development • Create platform-native campaign concepts aligned with brand tone and commercial goals • Write briefs and strategic decks for clients and creators • Define and refine measurement frameworks across CPV, ER, and platform-specific KPIs • Use first-party, platform, and audience data for targeting, creative direction, and optimisation • Partner with Paid Media and Client Solutions to interpret results and make strategic recommendations • Conduct cultural listening, market research, and platform trend tracking across fashion, beauty, CPG, and sports • Translate emerging insights into campaign ideas and brand opportunities • Contribute trend insights and points of view to new-business decks, pitches, and proposals • Present strategic recommendations on client calls and explain campaign decisions • Collaborate with Account and Campaign Leads to respond to briefs and evolve campaign strategy • Act as strategic lead across a client portfolio and build value-focused client relationships • Report to the Strategy Director

🎯 Requirements

• 4–6 years in strategy, planning, insights, or branded content, ideally in creator, fashion, beauty, CPG, sports, or social-first brand environments • Experience implementing or using AI tools in workflows • Deep knowledge of platform behaviours, content formats, and the creator economy across TikTok, Instagram, and YouTube • Deep understanding of TikTok culture, trend cycles, and platform-native audience behaviour • Ability to translate brand identities into authentic, scroll-stopping creator content • Comfortable working with performance metrics, audience data, and platform insights • Ability to structure frameworks, make data actionable, and present performance narratives clearly • Exceptional brief-writing, storytelling, and presentation skills • Strong client presence and ability to articulate ideas confidently and drive strategy forward • Experience owning strategy across multiple live campaigns and strategic touch-points • Passion for beauty, social culture, and creator content

🏖️ Benefits

• 1-month freelance engagement with possible extension • Remote work arrangement • Interview-process adjustments available for candidates requiring support

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