Associate Media Director – Local Hero

🕒 August 31

⛰️ Colorado, Florida, +6 more states – Remote

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💵 $90k - $110k / year

⏰ Full Time

🔴 Lead

👔 Director

🦅 H1B Visa Sponsor

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👻 Ghost score 23%

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Local Hero

11 - 50 employees

Founded 2019

📣 Marketing

☁️ SaaS

🤝 B2B

💰 $4.2M Venture Round - Local Hero on 2025-07

Marketing • SaaS • B2B

Local Hero is a local-marketing platform that helps franchise owners and agents drive sales with hyper-local, brand-approved digital ad campaigns, live inbound consumer calls, and real-time leads. The SaaS app offers templated, location-specific campaigns that launch quickly with minimal corporate support, programmatic ad delivery across premium digital channels, and tools to protect brand consistency while enabling franchise-level advertising. It emphasizes ease-of-use, fast turnaround, and cost-efficient, pay-per-campaign pricing for local operators.

📋 Description

• Lead the lifecycle and execution of four core digital media functions: planning, buying, quality checks and reporting, across an onshore and offshore media buying team • Lead and manage team priorities while mentoring talent and directly executing media buys, presentations, reporting and QA when needed • Serve as a key internal subject matter expert across digital media channels and platforms • Create, evaluate and refine digital media planning and buying strategies, digital platforms and media mixes for each corporate client • Identify and implement new media platforms, technologies and processes, including AI, to increase media practice efficacy and efficiency • Collaborate with Creative and Campaign Operations leads to ensure smooth hand-offs between operational functions • Manage Google Tag Manager, ad servers, media platform data tracking, attribution, analysis and UTM • Report directly to the President and Chief Operating Officer within the Operations function • Provide media leadership for major national and international brands • Support Local Hero’s platform that helps franchisees and agents drive local marketing, revenue generation and real-time leads

🎯 Requirements

• Minimum of 5 years of media planning, buying and reporting experience • Minimum of 1-2 years managerial experience • Previous experience with offshore and distributed teams • Minimum 1—2 years attribution and tracking, preferably using Google Tag Manager and/or ad servers • Bachelor’s degree in Marketing, Advertising, Communications, Business, Digital Media or a related field is preferred, but not required • Ability to effectively prioritize high volume of campaigns at high quality in terms of performance and execution • Previous experience driving report automation • Proven leadership ability, including experience managing direct reports and collaborating with internal partners • Excitement to train, motivate & develop a small Media Operations Team • Candidates must live in Colorado, Arkansas, Florida, Illinois, New Hampshire, North Carolina, Ohio, Texas, or Utah, or plan to move to one of these locations within a reasonable timeframe before or after hire at their own expense • Relocation assistance is not provided

🏖️ Benefits

• Remote work available with the possibility of onsite or hybrid if in commuting distance of the Boulder, CO office • Flex PTO plan • Generous holidays including a reduced schedule between Christmas and New Year’s • Strong health plans • Dental and vision premiums covered for employees • Flexible Spending Accounts Plan • Matching traditional and Roth 401k • Employee Assistance Program • Supplemental tenure-based leave: self-care and family first • Life Insurance • Legal Assistance plan • Pet Insurance discount through the ASPCA • A killer culture with team members who have your back!

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