Audience Development Campaign Strategist

🔥 4 minutes ago

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Lower Street

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2016

💼 Consulting

📣 Marketing

📱 Media

Consulting • Marketing • Media

Lower Street is a leading podcast production company that specializes in creating, launching, and promoting narrative-driven podcasts for B2B brands. With a focus on transforming business concepts into engaging audio experiences, they help clients build brand credibility and connect with their target audience. Lower Street offers a comprehensive range of services including concept development, recording, editing, and marketing to ensure podcasts resonate with listeners and achieve measurable results.

📋 Description

• Manage paid media, PR, and performance reporting across a number of clients, ensuring everything launches on time, runs smoothly, and delivers in full. • Manage a high volume of small paid media campaigns across podcast vendors, including organizing creative assets, setting up tracking links, monitoring pacing, and communicating with vendors across time zones. • Manage PR campaigns end to end, including client onboarding, research, partner identification, copywriting, execution, and reporting. • Write short, engaging copy for ads, social posts, guests, and podcast promotions. • Coordinate with podcast networks, publishers, and social partners on campaign setup, reporting, and troubleshooting. • QA data across analytics platforms, verify reporting accuracy, and flag issues proactively. • Assist with weekly and monthly performance summaries, ensuring podcast and media campaign performance data is accurate and clearly illustrated for the client. • Monitor trends in podcasting, social media, and creator marketing to identify new opportunities for audience growth.

🎯 Requirements

• Proficient in Microsoft suite (Excel, PowerPoint), and Google suite (slides, drive). • Familiarity aggregating, organizing, and visualizing data. • Strong written communication skills and the ability to write concise, engaging copy. • Fluency in social media platforms and awareness of podcast and creator culture. • Strong organizational skills and the ability to manage multiple priorities. • Two or more years of relevant internship or entry level experience in media, marketing, or analytics.

🏖️ Benefits

• Work from anywhere. Your house in the country, a coffee shop in the city, a yurt in the forest -- we don’t mind. As long as you have strong enough wifi. • Truly great work culture. We’re a young and small, but established company -- you can make a real impact, but we’re not in the business of micromanagement. • Flexible Hours. Outside of ideally having some working overlap with UK working hours, we have a globally distributed, asynchronous team. • Generous PTO, sick leave, and public holiday policy. Just throw us some notice and share where you go on holiday! • Equipment Budget. Headphones, software, staplers, fax machine (probably not that last one) -- whatever you need to be set up for success. • Professional Development Allowance. Courses, conference tickets, books -- we’re invested in you. • Planned team retreats in really fun spots. At least once per year, we get together in cool places to collaborate and celebrate in person.