Demand Generation Lead

Job not on LinkedIn

February 12

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Maker

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eCommerce • SaaS • Marketplace

Maker is a company that specializes in video commerce, offering tools for creating personalized landing pages and eCommerce templates. It integrates design capabilities from platforms like Figma to facilitate cross-platform solutions for building online stores and websites. Maker also provides resources for customers to enhance their web experiences through various products and support options.

11 - 50 employees

Founded 2011

🛍️ eCommerce

☁️ SaaS

🏪 Marketplace

💰 Seed Round on 2017-04

📋 Description

• Create a robust marketing plan, working closely with key stakeholders. • GTM strategy planning. • Segment the market and develop a plan to acquire new clients using innovative online channels. • Creating and scaling up outbound strategy. • Creating successful ABM campaigns. • Experience with email automation tools like outreach.io and CRM tools like Salesforce. • Optimize our marketing automation and lead nurturing processes through email, content, and social channels. • Manage various email campaigns, including the template designs, calls-to-action, and content used in our email campaigns. • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.

🎯 Requirements

• Willingness to work in high-paced startup environment. • Experience working with early-stage startups and in martech/ecommerce domain. • Strong attention to detail. • Must have done online events like webinars and podcasts. • Good organization and planning skills. • Excellent written and verbal communications skills. • Excellent attitude and desire to learn. • Must have experience designing digital marketing, content marketing, SaaS product marketing strategies for startups.