Senior Paid Search Manager

🕒 2 days ago

Apply Now

Find Similar Remote Jobs

Receive Emails For Remote Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

mammaly | B Corp

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2020

👥 B2C

🧘 Wellness

🌍 Social Impact

💰 Series A on 2023-09

B2C • Wellness • Social Impact

Mammaly is a German company specializing in premium supplements for dogs, designed to support their health and well-being through scientifically-backed formulas. Their product line includes a variety of supplements targeting specific areas such as digestion, joint health, and stress relief, all of which are developed in collaboration with veterinarians. Mammaly operates as a B Corp, emphasizing sustainability and social impact by contributing a portion of sales to charitable organizations.

📋 Description

• Independently scale and strategically manage our Google campaigns • Restructure and consolidate our campaign architecture • Build and manage scalable Demand Gen and YouTube strategies • Ownership of tracking and measurement to ensure a clean conversion architecture • Passionate analysis of the entire funnel from the first search click to checkout • Strategic development of our funnel architecture • Close collaboration with Direct Response Copy, the Funnel Manager and CRO • Data-driven management based on CAC, LTV, ROAS and funnel metrics • Ongoing market, competitor and US research

🎯 Requirements

• At least 5 years of hands-on experience in Paid Search / Google Ads • At least 3 years of experience in the D2C space, ideally in supplements, pet, beauty or cosmetics • Deep technical understanding of Google Ads: Search, Shopping, Performance Max, Demand Gen / YouTube, Competitor Campaigns • Strong tracking expertise: Google Ads conversion tracking, GA4 and Google Tag Manager • Experience with subscription models and competitive, price-sensitive markets • Funnel thinking rather than ad thinking: analysis and derivation of concrete hypotheses and tests • Experience with direct response funnels and the strategic interplay of paid search and conversion architecture • Structured, independent and solution-oriented working style • Fluent German (C2) and English (C1)

🏖️ Benefits

• 100% flexible structuring of your workday • Everything you need to work from home • Choice between a high-end Mac or Windows setup • Work from home or from the office in Berlin • Free coffee, tea, snacks, fresh fruit and breakfast cereals • 75% employee discount on orders up to a value of €100 per month • Company pension (bAV), company health insurance (bKV), and much more are standard