
11 - 50 employees
đĽ Healthcare
đź Consulting
âď¸ Healthcare Insurance
đ° $10M Series A on 2022-08
Healthcare ⢠Consulting ⢠Healthcare Insurance
Maximus is a company focused on enhancing men's health, particularly through innovative hormone therapies such as testosterone replacement therapy (TRT). They offer a wide range of treatments and products designed to increase testosterone levels, improve performance, and support weight loss and hair regrowth. Utilizing a network of licensed physicians, Maximus provides technology-driven healthcare solutions, including at-home lab tests and prescription protocols, all aimed at optimizing men's wellness. Their services emphasize convenience and accessibility through online consultations and advanced treatment options.
đ August 28
đşđ¸ United States â Remote
â° Full Time
đ Senior
â Product Manager
đŚ H1B Visa Sponsor
đť Ghost score 23%
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11 - 50 employees
đĽ Healthcare
đź Consulting
âď¸ Healthcare Insurance
đ° $10M Series A on 2022-08
Healthcare ⢠Consulting ⢠Healthcare Insurance
Maximus is a company focused on enhancing men's health, particularly through innovative hormone therapies such as testosterone replacement therapy (TRT). They offer a wide range of treatments and products designed to increase testosterone levels, improve performance, and support weight loss and hair regrowth. Utilizing a network of licensed physicians, Maximus provides technology-driven healthcare solutions, including at-home lab tests and prescription protocols, all aimed at optimizing men's wellness. Their services emphasize convenience and accessibility through online consultations and advanced treatment options.
⢠Own the get-started flow, eligibility and questionnaire experience, plan selection, payment methods, and checkout across every protocol ⢠Uphold high standards for form friction, step sequencing, mobile checkout, page performance, trust signals, and error/edge-case handling ⢠Execute pricing strategy downstream in the funnel and propose and run promotions ⢠Own payment method strategy and related platform and infrastructure decisions ⢠Set and own the acquisition product roadmap in partnership with Marketing ⢠Develop distinct growth strategies by service line and protocol ⢠Maintain continuity across advertising, landing pages, and the purchase flow ⢠Shape the funnel, experimentation, and analytics stack; drive vendor evaluation and selection ⢠Use AI tooling to accelerate idea-to-live-test cycles ⢠Drive average order value through plan mix, longer-duration adoption, add-ons, and bundle presentation ⢠Partner with Finance on LTV, LTV:CAC, payback period, contribution margin, budgets, and success criteria ⢠Own the testing roadmap and cadence, including experiment design, readouts, power, sample size, stopping rules, and guardrail metrics ⢠Increase experiment throughput and build reusable experimentation practices ⢠Partner with Marketing on traffic quality and attribution ⢠Own organic net-new customer growth, discoverability, gifting, and household expansion ⢠Own the referral program as a product ⢠Own cart and flow abandonment reclamation, including recovery experiences, triggered communications, and re-entry flows ⢠Report to the Head of Product ⢠Lead a dedicated engineering pod aligned to the Acquisition task force ⢠Own the conversion and organic growth roadmap as a senior individual contributor
⢠6+ years of product management experience ⢠At least 3 years owning a consumer conversion funnel with direct revenue accountability ⢠Experience running the growth playbook at a DTC subscription business at meaningful paid spend ⢠Track record on specific funnel and AOV metrics with real numbers ⢠Deep experimentation rigor ⢠Ability to write queries and build dashboards ⢠Fluency in Amplitude ⢠Understanding of statistical significance and sample size ⢠Comfortable exploring in a BI tool such as Looker ⢠Commercial fluency with LTV, LTV:CAC, payback period, and contribution margin ⢠Fluency with modern funnel and AI tooling ⢠Experience making the case for platform investment ⢠Existing referral and abandonment reclamation playbooks ⢠Fluency in paid acquisition mechanics, including CAC and marginal efficiency on incremental spend ⢠Experience working closely with marketing and creative teams ⢠Excellent written communication ⢠Genuine interest in men's health and development ⢠Nice to have: telehealth, regulated consumer, or another category where clinical eligibility and compliance shape the funnel ⢠Legally authorized to work in the country for which the role is posted ⢠Resumes must be submitted in English
⢠Full Suite: Medical, Dental, Vision, Life Insurance ⢠Flexible vacation/time-off policies ⢠Liquidity of options whenever available ⢠Extended options exercise window for loyal employees (3 months for every year of service; e.g. 1 year for 4+ year employees) ⢠Dedicated engineering pod ⢠Embedded designer ⢠Budget for AI and experimentation tooling ⢠Direct access to leadership
Apply Nowđ August 28
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