Web Marketing Manager

Job not on LinkedIn

🕒 April 21

🇺🇸 United States – Remote

💵 $53k - $78k / year

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

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Mediafly

WebsiteLinkedInAll Job Openings

201 - 500 employees

🤝 B2B

🏢 Enterprise

☁️ SaaS

B2B • Enterprise • SaaS

Mediafly is a revenue enablement platform that equips customer-facing teams with the tools, content, and data needed to deliver personalized and engaging buyer experiences. By integrating intelligence and enablement, Mediafly helps enterprises enhance seller effectiveness and optimize revenue growth. The platform offers features such as content management, sales readiness, video selling, interactive experiences, and value selling to engage buyers effectively. Mediafly's solutions also include revenue intelligence and conversation intelligence to improve sales effectiveness and forecast accuracy. Notably, Mediafly partners with SAP to provide endorsed sales enablement solutions, enhancing growth for users of SAP Sales Cloud and Service Cloud. This platform is aimed at helping teams convert deals efficiently across the customer lifecycle.

📋 Description

• Own the strategy, development, and ongoing optimization of the Mediafly website to drive traffic, engagement, and conversions. • Manage website content, landing pages, and user journeys within WordPress, ensuring a seamless and high-performing digital experience. • Collaborate with Product Marketing and Marketing Operations to build and optimize landing pages, improve conversion paths, and drive inbound demand. • Use Google Analytics 4 (GA4) and Google Tag Manager (GTM) to monitor website performance, track user behavior, and identify opportunities for optimization. • Stay current on UX best practices and website optimization strategies.

🎯 Requirements

• 3+ years of experience in web marketing within B2B SaaS • Experience working in a fast-paced startup or high-growth environment • Proven experience managing and optimizing marketing websites, particularly WordPress • Strong understanding of website UX, conversion optimization, and landing page strategy • Strong understanding of technical SEO/AIO, including site structure, page speed optimization, crawlability, indexing, and schema markup • Experience identifying and resolving technical SEO issues such as broken links, redirect chains, duplicate content, and Core Web Vitals performance • Proficiency with tools such as Google Analytics 4 (GA4), Google Tag Manager (GTM), HubSpot, Google Search Console, Screaming Frog, or similar platforms to audit and analyze website tracking and performance • A proactive, metrics-driven mindset with a willingness to test, learn, and iterate to optimize optimization