Brand & Content Marketing Manager

Job not on LinkedIn

October 14

🗽 New York – Remote

Although this job is listed in New York, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

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Mento

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B2B • Education • Productivity

Mento is a company that specializes in providing personalized coaching and mentorship to individuals, teams, and companies. The company's platform offers tools to accelerate career growth, focusing on leadership skills, tactical skills, and team performance. Mento's unique approach combines science-backed coaching methods with the expertise of industry leaders, aiming to drive performance and unlock potential. With a focus on tailored growth plans and insights, Mento supports founders, executives, managers, and individual contributors in achieving their professional goals. The company's services are trusted by top-performing businesses, emphasizing personal and professional development through customized coaching experiences.

11 - 50 employees

🤝 B2B

📚 Education

⚡ Productivity

📋 Description

• Define and evolve Mento’s brand identity across web, product, and social. • Lead the development of campaigns and go-to-market strategy for our brand campaigns. • Roll up your sleeves to create content yourself, from thought leadership and editorial to campaign messaging. • Oversee the external brand communications strategy, shaping public perception. • Partner closely with sales to build a brand that grows and expands our community. • You’ll develop an in-depth understanding of our users to inform our brand strategy. • You’ll lead a culture of experimentation to try new ideas that can help us scale further. • Track campaign performance to provide data-backed insights and report impact.

🎯 Requirements

• 5+ years of brand and content marketing experience, preferably in a startup or high-growth tech environment. • Exceptional Writer: You're a master wordsmith who can craft punchy communications for the web, product, social, and press. • Powerful Communicator & Collaborator: You thrive equally when working heads down in solo creative work as you do collaborating with cross-functional partners. • Innovation Mindset: You have experience running experiments, launching and iterating in ambiguous environments. • AI + Technical Skills: You've experimented with AI tools for marketing and have an “AI marketing stack.”

🏖️ Benefits

• Competitive salary and equity • Medical, dental, vision, and a 401k plan • Unlimited vacation (We actually mean this! it's important to keep yourself fresh) • Access to your own Mento Coach • Commuter benefits for Bay Area transportation