Strategic Marketing Manager

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May 31

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Meridian Bioscience Inc.

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Biotechnology • Healthcare Insurance • Pharmaceuticals

Meridian Bioscience Inc. is a leading manufacturer of molecular and immunological reagents designed for diagnostic applications. The company specializes in providing innovative solutions to enhance point-of-care diagnostics and streamline assay development for various medical conditions, including infectious diseases and cancers. Meridian is dedicated to advancing medical diagnostics and improving patient outcomes through its high-quality products and services.

501 - 1000 employees

🧬 Biotechnology

⚕️ Healthcare Insurance

💊 Pharmaceuticals

💰 Grant on 2022-01

📋 Description

• Responsible for the new product development process, from concept to full commercial launch. • This role will take the lead assessing the market, collaborating with project teams to move products through the pipeline, outlining product requirements, building and executing go-to-market and launch plans, and partnering with commercial marketing and sales training to ensure the sales force is equipped with tools to sell new products. • Work cross-functionally with R&D, Operations, QA/RA, Project Management, Product Management, Finance, and Sales to drive Meridian strategy.

🎯 Requirements

• A least five years of experience in marketing in clinical laboratory diagnostics • Experience in the IVD industry and/or clinical diagnostic labs • IVD market and product knowledge or Strong business acumen, analytical skills, and strategy development skills • Strong project management and organizational skills • Strong drive for results and business ownership • Coachability for rapid adaptation to company processes • Excellent interpersonal, organizational, written and oral communications skills • Ability to work independently as well as collaboratively in a team setting with peers and colleagues in a cross functional setting • Must be able to travel by car/air to other Meridian Bioscience locations up to 25% of the time.