Senior Performance Marketing Manager

🕒 September 14

🇩🇪 Germany – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 24%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Metaflow

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2018

🍽️ Food & Beverage

🧘 Wellness

🛍️ eCommerce

Food & Beverage • Wellness • eCommerce

Metaflow is a consumer brand (operated by omos media GmbH) that sells vegan, cruelty‑free metabolism/meal‑replacement shakes and an associated weight‑loss concept aimed at making losing weight simple and sustainable. The company emphasizes an app and direct-to-consumer online sales (shop, Alexa store, climate‑neutral shipping), marketing to millions of customers with product bundles, educational support and a clear program. MetaFlow positions itself at the intersection of nutrition, wellness and e‑commerce, with a Berlin‑based team and employer identity tied to omos media GmbH.

📋 Description

• Independently plan, set up, monitor, and optimize advertising campaigns on Meta • Conduct funnel analyses across the entire customer journey • Identify conversion barriers and eliminate them effectively • Build and manage a structured creative testing process • Launch, evaluate, and brief new creative variants every week • Collaborate with the Creative, Content, and E-Commerce teams using a data-driven approach • Develop high-performing ad creatives • Monitor key KPIs such as ROAS, NC-CAC, and hook rate • Independently derive optimization measures • Lead the strategic scaling of key paid social channels and continuously develop the customer journey

🎯 Requirements

• 4–5 years of hands-on, in-house performance marketing experience, with a focus on Meta Ads in an e-commerce or D2C environment • Proven success scaling monthly budgets of €100,000 or more while maintaining or improving profitability • In-depth understanding of modern tracking, including server-side tracking, Conversions API, and post-iOS attribution • Experience strategically optimizing customer funnels, guiding users from ad exposure through to purchase • Fluent German and English skills (at least C1 level) • Willingness and ability to work remotely from anywhere in Germany

🏖️ Benefits

• Fully remote work and flexibility: Work from anywhere in Germany with a high level of trust • 30 days of vacation plus 2 additional charity days • Corporate benefits • Fitness allowance • Mental health platform (Nilo Health) • Mobility allowance • Pet sponsorship • Team events • Product packages