Senior Media Planner/Buyer

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mhp.si

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1973

📱 Media

🏢 Enterprise

Media • Marketing • Enterprise

mhp. si is a strategic communications agency based in Little Rock, Arkansas. The company provides a wide range of services, including analytics and performance reporting, branding, content development, influencer relations, and strategic communications. They also offer performance media, reputation management, SEO, video production, and website/app development. mhp. si works with various industries such as banking, healthcare, eCommerce, telecom, higher education, government, tourism, and hospitality. Their campaigns are known for creativity and results-driven impact, earning national awards for excellence in video and diversity initiatives.

📋 Description

• Researches, develops and plans traditional media including television, cable, radio and out-of-home for assigned clients. • Presents media plans to account management personnel and clients. • Gathers, organizes and presents competitive research and spending data. • Works hand-in-hand with the Account Service team. • Maintains effective relationships with clients and co-op personnel. • Requests television and radio avails from station representatives. • Generates initial rating estimates. • Negotiates lower rates and special time parameters. • Approves makegoods if the station does not run a spot as ordered. • Analyzes and writes a rationale for any over or under deliveries.

🎯 Requirements

• Researches, develops and plans traditional media including television, cable, radio and out-of-home for assigned clients. • Presents media plans to account management personnel and clients. • Gathers, organizes and presents competitive research and spending data. • Works hand-in-hand with the Account Service team. • Maintains effective relationships with clients and co-op personnel. • Requests television and radio avails from station representatives. • Generates initial rating estimates. • Negotiates lower rates, special time parameters, value-added sponsorships and promotions. • Justifies the rating estimates. • Approves makegoods if the station does not run a spot as ordered or the spots get preempted. • Analyzes and writes a rationale for any over or under deliveries. • Assists in training Media Assistants in radio and television buying.

🏖️ Benefits

• Autonomy: Each team member has clarity and support in their role, but is also given the freedom to tackle work in their own way. • Craft: We support your career growth through thoughtful work, collaboration, and professional development opportunities. • Transparency: We believe in clear feedback and effective communication. • Good enough is better than perfect: We’re not interested in perfection. It doesn’t exist. • We’re kind: We’re a thoughtful, nice, and considerate bunch of people. • We have fun: We take our work seriously, but not ourselves.