Lifecycle Marketing Operations Manager

🕒 6 days ago

🇺🇸 United States – Remote

💵 $102k - $116k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

🦅 H1B Visa Sponsor

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Logo of Mozilla

Mozilla

501 - 1000 employees

Founded 1998

👥 B2C

🔒 Cybersecurity

B2C • Cybersecurity • Software

Mozilla is a non-profit organization dedicated to promoting an open and accessible internet. They are the makers of the popular Firefox browser, which emphasizes user privacy, speed, and control. Mozilla also offers a range of products that focus on internet security and privacy, including Mozilla VPN, Firefox Relay, and Mozilla Monitor. Additionally, the organization is involved in open-source projects, AI innovation, and advocating for digital rights. Mozilla aims to empower users with trustworthy technology and policies that protect privacy, support open-source AI development, and foster accountability for tech companies.

📋 Description

• Coordinate and execute App Store Optimization initiatives, including metadata updates, creative experiments and app store events • Translate approved lifecycle campaign briefs into executable plans and support hands-on campaign execution across key user-journey moments • Support product launches and priority growth initiatives by coordinating workstreams, cross-functional handoffs and operational follow-through • Own localization, quality assurance and operational readiness workflows, identifying and escalating blockers and risks • Gather and consolidate campaign and experiment performance data for reporting, synthesis and optimization decisions • Develop scalable processes, automation and AI-assisted workflows using Claude Code, Cowork or similar tools

🎯 Requirements

• 5+ years of experience in marketing operations or a similar role • Experience coordinating and executing multi-step marketing programs across multiple workstreams, stakeholders, timelines and dependencies • Strong operational judgment, organization and attention to detail • Ability to prioritize effectively and work independently • Experience creating repeatable processes, workflows and documentation • Commitment to Mozilla’s stated values • Mobile growth or App Store Optimization experience, including metadata optimization and creative experimentation (standout qualification) • Comfort with performance data, campaign measurement, experiment analysis and reporting (standout qualification) • Experience building automated and AI-assisted workflows using Claude Code, Cowork or similar tools (standout qualification)

🏖️ Benefits

• Generous performance-based bonus plans for all eligible employees • Rich medical, dental and vision coverage • Generous retirement contributions with 100% immediate vesting • Quarterly all-company wellness days • Country-specific holidays plus a day off for your birthday • One-time home office stipend • Annual professional development budget • Quarterly well-being stipend • Considerable paid parental leave • Employee referral bonus program • Other benefits including life/AD&D, disability and EAP, varying by country

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