Product Marketing Director

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November 25

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NavVis

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Enterprise • Construction • Automotive

NavVis is a company specializing in reality capture and access solutions, offering innovative technologies such as the NavVis VX-Series for precise data collection. They focus on providing advanced tools for industries such as surveying, construction, and automotive, utilizing precise SLAM technology to create photorealistic point clouds and panoramic images. NavVis also offers solutions through NavVis IVION, which transforms captured data into intelligent environments accessible via web browsers, enabling digital twin creation and improved process operations.

201 - 500 employees

🏢 Enterprise

📋 Description

• Play a critical role in shaping how Navvis communicates the value of our capabilities to the market • Build messaging frameworks, go-to-market (GTM) strategies, and sales enablement tools • Be a storyteller, marketer, and strategist—translating complex product and service offerings into clear, compelling messages • Collaborate with subject matter experts (SMEs), sales, and client success teams to ensure cohesive and impactful market positioning • Develop clear, differentiated messaging frameworks for Navvis’ value-based care capabilities • Translate technical and operational details into concise, market-facing narratives tailored to buyer personas • Build and execute GTM strategies and campaign plans for new products or capability launches • Partner with Sales, Growth, and Market teams to design and deliver launch materials • Create high-impact enablement tools, including pitch decks, one-pagers, battlecards, and objection-handling guides • Conduct comprehensive market and buyer research to identify emerging trends, evolving pain points, and growth opportunities • Gather and analyze competitive intelligence to inform differentiation • Synthesize and share insights across teams

🎯 Requirements

• Bachelor’s degree in marketing, communications, business, or a related field (Master’s preferred) • 7+ years of experience in product marketing, preferably in healthcare, health technology, or value-based care environments • Strong understanding of healthcare delivery, payment models, and value-based care dynamics • Proven success developing and executing GTM strategies and sales enablement programs • Exceptional collaboration and communication skills—able to influence and align cross-functional teams • Analytical mindset and comfort with data to inform decisions and measure results • Proficient in PowerPoint and other content development tools

🏖️ Benefits

• medical • dental • vision • 401K with a safe harbor contribution • Paid Time Off plan starting at 2+ weeks