Senior Paid Social Manager

Job not on LinkedIn

April 3

Apply Now

Receive Emails with Similar Jobs

Nebo Agency

WebsiteLinkedInAll Job Openings

Marketing • Digital Services • B2B

Nebo Agency is a human-centered marketing agency that focuses on bringing humanity back to the digital age. Based in Atlanta, Georgia, Nebo works to understand the humans behind the data points, clicks, subscriptions, and downloads, aiming to use marketing as a force for good. Their services include analytics, research and strategy, branding and messaging, content marketing, search engine optimization, user experience design, and more. Nebo strongly values equality, curiosity, and community involvement, treating clients, employees, and even office dogs with respect and care.

51 - 200 employees

🤝 B2B

📋 Description

• The Senior Paid Social Manager will work directly with Paid Social Specialists and other digital marketing teams, providing feedback and guidance on client strategies, deliverables and personal goals. • This candidate will be an expert in all paid social platforms, serving as a lead on clients with paid social projects. • They will also work to grow their direct reports' knowledge of paid social platforms and strategy. • Additionally, the Senior Paid Social Manager will oversee promoted content and paid social strategies managed by Nebo's Social Media team. • Develop paid social media plans in coordination with broader paid media initiatives that support integrated campaign strategies. • Stay up to date and ahead of current industry trends and paid social platform updates. • Responsible for managing large budgets and campaigns across multiple digital advertising channels, with a primary focus on paid social. • Act as Nebo's paid social media expert. • Lead cross-department conversations and initiatives to develop data driven insights and recommendations in order to enhance client/account performance. • Review paid social deliverables across clients and provide feedback and direction to other team members. • Establish and facilitate training plans for new team members, leading training sessions and coordinating with other team members as needed. • Lead new business efforts/sales pitches from a paid social standpoint. • Manage relationships with vendors, agency partners, and platform reps. • Directly manage one or more paid social specialists or other paid media team members, providing guidance and performance feedback through regular one on one meetings and formal reviews. • Support clients and team members on non-social paid media initiatives when departmental needs arise. • Work with departmental leadership to standardize the paid media department’s approach to paid social and planning as well as coordination with other departments, such as UXO, Intel, and Creative. • Contribute to departmental growth and development initiatives. • Act as a thought leader in the industry by writing articles, attending events and speaking about paid social. • Lead strategic planning sessions and team meetings.

🎯 Requirements

• 3+ years experience managing multi-channel paid media campaigns • Experience managing large budgets and campaigns across multiple digital advertising channels including paid search, paid social, display, retargeting, video, etc. • Client facing and public speaking experience • Facebook Blueprint Certified • Google Ads Certified (including Search, Display, Video, Shopping, Measurement) • Google Analytics Certified • Exceptional copywriting and grammar skills • Proficiency in Word, Excel and PowerPoint/Keynote • Strong written and verbal communications skills • Proven ability to translate high-level client goals into paid media strategy • Thorough understanding of broader paid media channels and strategy to ensure cross-channel alignment • Proficient knowledge of third-party tracking and analytics platforms • Canva experience a plus • Excellent research and analytical skills • Ability to multitask and meet deadlines under pressure • Experience in Google Analytics, Adobe Analytics, and Google Tag Manager • Experience managing direct reports • Professional with 2-4 years work experience in area of practice; team management and/or mentorship required • Experience or Bachelor's Degree in area of practice or related field.

🏖️ Benefits

• unlimited PTO • free attendance to local marketing events