Senior Marketing Operations Manager

Job not on LinkedIn

🕒 July 27

🍂 Massachusetts – Remote

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⏰ Full Time

🟠 Senior

⚙️ Marketing Operations

👻 Ghost score 16%

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Logo of Neo

Neo

11 - 50 employees

Founded 2025

🔒 Cybersecurity

🤖 Artificial Intelligence

☁️ SaaS

Cybersecurity • Artificial Intelligence • SaaS

Neo is an AI-native security company building a control layer for the "agentic" enterprise. Neo’s platform discovers and inventories agentic software (agents, models, extensions, MCP servers) across endpoints, assesses configurations and risks via a continuously updated knowledge base (Neoverse), and enforces granular, real-time policies at the endpoint (allow/hold/block) using a built-in LLM. The product emphasizes visibility, attribution of human and non-human actions, on-device privacy, lightweight deployment (no kernel modules or OS hooks), and enterprise readiness for SecOps teams to prevent agentic threats across apps, identities, and systems.

📋 Description

• Own, administer, and continuously improve the marketing tech stack — MAP, CRM, intent data, enrichment, and more • Evaluate, onboard, and integrate new tools as the business scales • Maintain data integrity across all systems: deduplication, normalization, and routing logic • Document all processes, workflows, and system configurations • Partner with IT and Security on procurement, SSO, and data compliance requirements • Design, implement, and iterate on behavioral and demographic MQL scoring models • Define and own the lead lifecycle: from raw inquiry through MQL, SAL, and SQL • Build and maintain lead routing and assignment rules in partnership with Sales Ops • Monitor score decay, conversion rates, and funnel velocity — optimize continuously • Establish SLAs between Marketing and Sales for lead follow-up and feedback loops • Own the MAP-to-CRM integration (Marketo or HubSpot) and ensure bi-directional sync reliability • Manage integrations with third-party tools: intent platforms (6sense, Bombora), enrichment (Clearbit, ZoomInfo), chat, webinar, and events tech • Partner with RevOps on attribution modeling and multi-touch reporting • Troubleshoot and resolve integration failures and data sync issues proactively • Build and maintain dashboards for pipeline contribution, campaign performance, and funnel metrics • Own marketing's relationship with the data warehouse — work with BI/Data teams to ensure clean marketing data feeds • Provide weekly and monthly reporting to marketing leadership on MQL volume, conversion rates, and velocity • Support quarterly business reviews with pipeline attribution analysis • Partner with Demand Gen to build, QA, and deploy campaigns across email, paid, and lifecycle channels • Own email deliverability, list hygiene, and database health • Manage operational compliance: CAN-SPAM, GDPR, CCPA opt-in/out workflows

🎯 Requirements

• 5–8 years in Marketing Operations, Revenue Operations, or a closely related role in B2B SaaS • Expert-level experience with Marketo or HubSpot (certification preferred) and Salesforce CRM • Hands-on experience building or significantly rebuilding an MQL scoring model • Strong understanding of lead lifecycle design, funnel metrics, and attribution methodologies • Experience managing complex MAP-to-CRM integrations and third-party tool connections • Comfortable with SQL or working alongside data/BI teams to pull and validate data • Highly organized and process-driven — you document everything • Strong communicator who can translate technical concepts for non-technical stakeholders • Bachelor's degree in Marketing, Business, Information Systems, or equivalent experience

🏖️ Benefits

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development

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