Senior Manager, Product Marketing

4 days ago

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Netwrix Corporation

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Cybersecurity • SaaS • B2B

Netwrix Corporation is an enterprise-focused cybersecurity software company that puts identity at the center of data protection. Its 1Secure platform and product suite (including Netwrix Auditor, Access Analyzer, Endpoint Protector, Identity Manager and Privilege Secure) provide identity management, privileged access management, data security posture management, endpoint protection, and identity threat detection & response for hybrid IT environments. Netwrix emphasizes unified visibility, AI-driven insights, compliance support (HIPAA, PCI DSS, NIST, etc. ), and flexible deployment for MSPs and large organizations.

501 - 1000 employees

🔒 Cybersecurity

☁️ SaaS

🤝 B2B

📋 Description

• Acquire and possess in-depth knowledge of our target markets, segments, buyer personas, competitors, and partners via primary and secondary market research. • Educate the company on market requirements, trends, and competitor capabilities. • Engage with customers & sales frequently and intently; be the customer advocate within Netwrix, bringing the voice of customer to the product messaging. • Create and continuously articulate the story of our Identity portfolio, develop compelling positioning and differentiation and ensure this messaging is reflected in marketing, sales, and other assets. • Develop competitive insight that supports internal sellers and partners in engaging with their accounts and helps the content team create accurate and compelling customer-facing competitive content. • Develop integrated marketing and launch plans in collaboration with Product, Marketing, and Sales. • Support our sales enablement efforts as a thought leader and subject matter expert and deliver educational and inspiring presentations internally and externally. • Support and coach the team to be the best they can be. Own additional tasks as needed.

🎯 Requirements

• 5+ years of experience in product roles, showing impactful results in areas such as go-to-market strategy, narrative building, storytelling and revenue growth. • Bachelor’s required: MBA preferred. • Experience in Identity, Governance, and Access areas of cybersecurity strongly preferred. • Outstanding communication, collaboration and interpersonal skills. • Excellent strategic thinking and ability to influence across organizations.

🏖️ Benefits

• Competitive Health Benefits • Continuous Learning and Development Opportunities • Team-Oriented, Collaborative, and Innovative Work Environment • Regular Company Town Halls to Keep You Informed • Opportunities for Career Growth and Advancement