Senior Manager, Field & Influence Marketing

🕒 6 days ago

🇺🇸 United States – Remote

💵 $110k - $125k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Nymbus

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

📣 Marketing

🏦 Banking

Consulting • Marketing • Banking

Nymbus is a technology company that provides modern banking solutions tailored for banks and credit unions. It offers a robust core banking platform that facilitates the launch of digital banking services and retail strategies, enabling institutions to innovate rapidly while ensuring compliance and operational efficiency. Through its suite of services, including onboarding, digital banking tools, and managed services, Nymbus empowers financial institutions to enhance customer experience and drive growth in a competitive landscape.

📋 Description

• Build and run a regular analyst and consultant briefing cadence with the firm's bank and credit union leadership and key decision-makers consult with before a vendor decision. • Own external communications and industry press relationships, positioning Nymbus credibly in the trade outlets our buyers read. • Build a named-account marketing motion tied directly to Sales' actual target list, not a persona-based segment. • Stand up customer and peer advocacy programs that let prospective CEOs hear directly from CEOs already using Nymbus. • Translate platform capability into a board-ready, risk-mitigated narrative in partnership with Product. • Build and maintain a marketing technology stack suited to a named-account, relationship-driven model. • Lead and develop the Events Manager, and ensure marketing operations and budget support the above priorities.

🎯 Requirements

• 5 to 8 years of B2B marketing experience in a regulated, relationship-driven, or long-sales-cycle market: fintech, banking technology, enterprise SaaS to executive buyers, insurance, or similar; direct banking/credit union experience is a strong plus but not required. • Demonstrated ownership of analyst relations and/or industry press relationships, not just supporting them. • Account-based marketing experience against a defined, named target list, as opposed to persona-based segmentation at scale. • Comfort operating as a generalist, willing to shift focus across functions as strategy requires, rather than defending a single lane. • Strong executive communication skills, comfortable drafting for a CEO or board-level audience. • Comfortable selecting and standing up marketing technology (CRM, ABM, email/communications tools) from scratch or reconfiguring an existing stack is a plus. • Cross-functional fluency working with Sales, Product, and Executive Leadership. • Experience marketing to bank or credit union executives, or another risk-averse, board-governed buyer, is a plus. • Familiarity with AI/agentic tools for content and marketing production is a plus. • Prior experience managing at least one direct report is a plus.

🏖️ Benefits

• Annual Cash Bonus and Equity Options commensurate with the role level and experience • 100% Remote • 401(k) plan • Insurance - Health, Dental and Vision • Paid Time Off