Growth Marketing Specialist

October 23

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OBRIO

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B2C • eCommerce • SaaS

OBRIO is a product IT company within the Genesis business ecosystem. It focuses on creating valuable products that improve people's lives, with a global presence spanning over 50 countries and boasting 60 million users worldwide. Its products have achieved the top rank in their niche in terms of downloads and revenue, with an average rating of 4. 8 on the Apple Store and Google Play Market. OBRIO collaborates with major global companies like Facebook, Snapchat, TikTok, Google, and Amazon. It engages in creative partnerships, such as working with Jennifer Freed and Smule to produce guides on mental health and astrology-themed playlists. The company is recognized for offering opportunities for growth and innovation and maintains offices in Kyiv, Warsaw, and Nicosia.

51 - 200 employees

👥 B2C

🛍️ eCommerce

☁️ SaaS

📋 Description

• Gain expertise in overseeing multi-million-dollar budgets across various paid marketing channels, such as Meta Ads; • Develop, oversee, and optimize advertising campaigns on Meta Ads; • Work with transactional monetization model; • Simultaneously manage acquisition efforts for both mobile and web platforms; • Develop and implement remarketing strategies to engage existing users; • Launch new acquisition funnels within the existing strategy, focusing on scaling traffic and improving conversion rates; • Continuously monitor and maintain essential performance metrics within paid sources; • Collaborate with the creative and product teams to enhance the creative strategy and optimize product features based on campaign performance insights.

🎯 Requirements

• 3+ years of work experience in a similar position; • Your English level is Upper-Intermediate+; • Experience in conducting A/B testing and gathering information from it; • Your exceptional problem-solving skills are driven by a creative and analytical mindset; • You possess a genuine enthusiasm for data analysis and interpretation. • Experience in working with Google, TikTok and other traffic sources; • Copywriting skills: Able to write strong texts in order to improve ad performance; • Experience with analytical tools - Tableau, Amplitude.

🏖️ Benefits

• Work from the comfort of your home or from one of our offices in Kyiv or Warsaw. The choice is yours! • Enjoy 20 annual vacation days and unlimited sick leave, all covered by the company; • Don't worry about getting the right equipment, we've got you covered if necessary; • Stay healthy with access to a corporate doctor online, and health insurance options in Ukraine or a fixed amount towards insurance abroad after your probation period; • Keep learning with our extensive corporate library, internal online meetings, and lectures; • Grow your skills with our training compensation program; • Take advantage of our supportive corporate culture, including assistance with relocation, advice on legal stay abroad, housing support, and help for third-country nationals; • Have fun with our online events and team-building activities!