Senior Director - Product Marketing

Job not on LinkedIn

June 30

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

🗽 New York – Remote

Although this job is listed in New York, this company may be open to hiring remote in other states.

+1 more states

🏄 California – Remote 🗽 New York – Remote ☕ Washington – Remote

💵 $220.8k - $276k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

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Omada Health

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Healthcare Insurance • Wellness • SaaS

Omada Health is a virtual care company focused on helping individuals achieve their health goals through personalized support and programs. The company offers comprehensive health management solutions for conditions like diabetes, hypertension, and musculoskeletal health. Omada provides one-on-one health coaching and smart devices to monitor and improve health, creating personalized care plans for its users. Its programs are designed to be accessible at no cost to participants when covered by their employer or health plan, making Omada a leader in delivering quality virtual care that is both personal and sustainable.

201 - 500 employees

Founded 2011

⚕️ Healthcare Insurance

🧘 Wellness

☁️ SaaS

💰 $192M Series E on 2022-02

📋 Description

•Omada Health is on a mission to inspire and engage people in lifelong health, one step at a time. •Omada Health is looking for an experienced product marketing leader to join our team. •This individual will be a strategic thinker, a skilled storyteller and experienced cross-functional operator who can drive consensus across product, clinical and commercial teams. •In this role, we are looking for someone who can lead a team to synthesize market feedback, understand our business buyers, and their buying process, support product roadmap development, sales, and marketing efforts, continuing to widen the gap between Omada and our competitors. •They will also be responsible for development of a channel segment marketing strategy, developing and tracking segment key performance indicators, and developing a website strategy to reach different segments. •This role will be instrumental in driving strategy and design of Omada’s next generation products.

🎯 Requirements

•15+ years experience in related marketing discipline, with a focus on B2B audiences. •5+ years of industry experience in Healthcare & Life Sciences - pharma, health plan, PBM, or B2B2C virtual care/digital health. Preferred experience in payer marketing, medicare advantage and/or health systems. •3+ years of experience in a role that frequently engages directly with customers through selling, product demos or account management. •Experience with buyer research and insights, messaging/positioning, GTM plans, executing product launches, sales enablement, content marketing •Successful track record of developing competitive, insight driven product stories •Ability to effectively inspire, influence and communicate cross-functionally across all levels of management, and work on multiple projects simultaneously in a fast-paced, dynamic environment. •Proven ability to translate complex product features and clinical outcomes into simple and compelling content including presentations, product guides, web content, and white papers. •Attention to detail and commitment to excellence, along with the ability to grasp and translate features into buyer benefits. •Ability to effectively inspire, influence and communicate cross-functionally across all levels of management, and work on multiple projects simultaneously in a fast-paced, dynamic environment. •Experience developing multi-channel marketing campaigns. •Experience in high growth environments, working at scale. •Experience building brand level marketing plans and customer segment strategies. •Leadership experience leading groups through strategic and planning exercises. •Strong experience in creating KPIs and measurement plans to monitor marketing execution. •Leading segment QBRs to adjust the plan based on data and learning from the commercial team. •Bachelor degree in related field required.

🏖️ Benefits

•Competitive salary with generous annual cash bonus •Equity Grants •Remote first work from home culture •Flexible Time Off to help you rest, recharge, and connect with loved ones •Generous parental leave •Health, dental, and vision insurance (and above market employer contributions) •401k retirement savings plan •Lifestyle Spending Account (LSA) •Mental Health Support Solutions •...and more!