Social Media and Influencer Marketing Analyst

July 16

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Open English

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Open English has been a leader in online English language learning in Latin America since 2007. To date, the company has +2 million students and +10,000 companies that learn English with its online method.

501 - 1000 employees

Founded 2007

📋 Description

• Manage end-to-end influencer marketing campaigns, including: a) Influencer research and curation b) Negotiation of contracts and fees c) Coordination and approval of content d) Reporting and analysis of campaign results. • Analyze performance metrics for both influencer campaigns and organic social media content, generating actionable insights to improve results. • Monitor social media trends and proactively create content that resonates with emerging topics and viral conversations. • Track brand mentions across social media and digital platforms to anticipate potential reputation risks and support crisis prevention efforts. • Research and analyze podcasts to identify potential partnerships and relevant content opportunities. (Desirable) Create engaging social media content focused on performance, brand awareness, and audience engagement. • Develop and maintain content calendars across social media channels. • Conduct research to inform content creation and ensure relevance and originality. • Brief and collaborate with designers and team assistants to ensure high-quality content production.

🎯 Requirements

• Fluent in English and Portuguese. • Minimum of 4 years of professional experience in Planning and executing influencer marketing campaigns & Managing organic social media content and performance analysis. • Previous experience working with clients or brands in Education, Language Learning, or the Services sector is required. • Strong knowledge of social media platforms such as Sprinkler and digital trends. • Data-driven mindset with experience in social media analytics and reporting tools. • Highly organized, proactive, and able to manage multiple projects simultaneously. • Ability to work collaboratively with creative, marketing, and analytics teams. • Experience analyzing podcasts is a plus .