Product Marketing Manager

October 24

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

⛰️ Colorado – Remote

Although this job is listed in Colorado, this company may be open to hiring remote in other states.

+15 more states

🏄 California – Remote ⛰️ Colorado – Remote 🦌 Connecticut – Remote 🐊 Florida – Remote 🗻 New Hampshire – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🚗 Michigan – Remote ❄️ Minnesota – Remote 🔔 Pennsylvania – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

💵 $115k - $135k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

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OPEXUS

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Government • SaaS • Compliance

OPEXUS is a software company that builds cloud-based, FedRAMP- and StateRAMP-authorized case management and compliance solutions purpose-built for government agencies in the U. S. and Canada. Its product suite — including FOIAXpress, ATIPXpress, and eCASE modules for FOIA/ATIP, audit, investigations, workforce management, correspondence, and procurement — digitizes complex public-sector workflows, reduces vendor sprawl, and speeds implementations. OPEXUS focuses on enabling secure, configurable, government-specific processes and is widely used across federal, state, and local markets.

501 - 1000 employees

🏛️ Government

☁️ SaaS

📋 Compliance

📋 Description

• Develop and refine product positioning, messaging frameworks, and value propositions for Casepoint’s legal and compliance technology solutions • Craft compelling narratives that translate technical capabilities into business outcomes for legal departments, compliance teams, and government agencies • Conduct competitive analysis and maintain competitive intelligence to inform positioning and enable sales • Partner with product management to influence product roadmap based on market insights and customer feedback • Lead/support product launches and feature releases from strategy through execution, coordinating across product, sales, marketing, and customer success teams • Develop compelling positioning and messaging that resonates with our target audiences and differentiates us from competitors • Create and present sales enablement materials including pitch decks, battlecards, demo scripts, ROI calculators, and case studies • Build and maintain a library of customer-facing content including solution briefs, white papers, and web content • Conduct market research, customer interviews, and competitive analysis to inform product strategy and marketing tactics • Serve as the voice of the customer by conducting win/loss analysis, customer interviews, and market research • Synthesize insights from sales, customer success, and customers to inform product strategy and marketing approach • Monitor market trends, regulatory changes, and emerging opportunities in legal technology and adjacent markets • Develop deep expertise in customer personas, buying journeys, and decision criteria across corporate legal, law firms, and government segments • Craft and distribute regular product release notes to communicate proactively with customers and support product adoption • Partner with sales leadership to understand pipeline challenges and develop targeted enablement programs • Conduct training sessions for sales and partner teams on product capabilities, competitive positioning, and value selling • Support strategic deals by developing custom presentations, ROI analyses, and competitive positioning • Gather and act on feedback from sales to continuously improve messaging and sales tools • Collaborate with demand generation and content teams to support marketing campaigns, webinars, and events with product-focused content • Partner with demand generation to provide feedback on campaign strategies that align with buyer journeys • Collaborate with customer marketing to develop case studies, testimonials, and reference programs • Coordinate with content marketing to ensure consistent messaging and tailored value propositions are communicated across all channels • Work closely with product management, sales, customer success, and account management teams to ensure market insights inform product development

🎯 Requirements

• 4-7+ years of product marketing experience in B2B SaaS, with at least 3 years focused on enterprise software • Proven track record marketing complex, technical products to sophisticated enterprise buyers in competitive markets • Strong collaboration skills with demonstrated success partnering with product management, sales, and marketing teams • Exceptional storytelling ability—can translate technical capabilities into business value and craft compelling narratives • Hands-on, execution-oriented mindset—not afraid to roll up sleeves and do the work yourself • Track record of successfully launching products and driving measurable business results • Strong analytical skills with ability to synthesize market data, customer insights, and competitive intelligence • Excellent written and verbal communication skills, comfortable presenting to executives and large audiences • Self-starter who thrives in fast-paced environments and can manage multiple priorities • Experience marketing products in the legal technology, compliance, or adjacent industries (eDiscovery, legal operations, GRC, information governance) strong preferred • Deep understanding of enterprise buying processes involving legal, IT, security, and procurement stakeholders • Experience marketing to highly regulated industries (legal, financial services, government, healthcare) • Familiarity with AI/ML-powered products and ability to communicate technical concepts in a way that resonates with buyers • Experience with product-led growth and sales-led enterprise go-to-market motions • Background working with government customers and understanding public sector procurement • Track record developing vertical or industry-specific marketing strategies • Experience working at both large organizations (understanding scale, process, and cross-functional coordination) and smaller companies (wearing multiple hats, building from scratch, moving fast)

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Remote work options