Google Ads Media Buyer – Performance Marketing Agency

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October 31

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Paired

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B2B • Recruitment • HR Tech

Paired is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent. They streamline the hiring process by recruiting, vetting, and presenting the best candidates for a variety of roles, allowing companies to save significantly on payroll costs. Paired focuses on placing talented individuals in various positions ranging from administrative assistants to executive roles, across diverse fields such as marketing, engineering, and sales. With a commitment to quality and cost-effectiveness, Paired offers a risk-free placement service that guarantees client satisfaction, thereby facilitating global workforce integration for its clients.

2 - 10 employees

🤝 B2B

🎯 Recruiter

👥 HR Tech

📋 Description

• Plan, launch, manage, and optimize **Google Ads campaigns** across Search, Display, YouTube, and Performance Max for clients • Conduct **keyword research**, audience targeting, and competitor analysis to identify opportunities for campaign improvement. • Optimize ad performance and budgets & monitor performance metrics (CPC, CPA, ROAS, CTR, CVR) and deliver actionable insights. • Collaborate with creative and analytics teams to test ad variations and improve performance. • Manage ad budgets efficiently to maximize ROI and achieve client KPIs. • Develop and present clear performance reports with optimization recommendations. • Stay up-to-date with **Google Ads trends, attribution changes, and AI-driven optimization tools**. • Provide detailed reporting and analysis & develop reporting systems and processes • Provide strategic guidance on Google Ads initiatives

🎯 Requirements

• - **2+ years of hands-on experience** managing Google Ads campaigns (Search, Display, YouTube, or Performance Max), ideally for commerce, software • - Proven track record of **achieving strong ROAS** and scaling paid media for eCommerce, SaaS, or info product clients. • - Strong understanding of **conversion tracking**, Google Analytics (GA4), Tag Manager, and attribution models. • - Excellent analytical skills and ability to translate data into actionable strategies. • - Familiarity with **AI-based ad optimization tools** (e.g., Optmyzr, Madgicx, or similar). • - Detail-oriented, proactive, and results-driven with strong communication skills. • - Bonus: strong ability to build systems and develop future Google media buying departmentLead the Google Ads department • **Preferred Qualifications** • - Google Ads Certification(s). • - Experience with **Shopify**, **ClickFunnels**, or **HubSpot** integration. • - Familiarity with **creative testing**, CRO, and landing page optimization. • - Agency background or experience managing multiple accounts simultaneously.

🏖️ Benefits

• - Work from Anywhere • - Competitive Salary • - Flexible Hours